Victor Pet Food Chicken Meal & Brown Rice Formula

Dry Extruded complete

Chicken Meal & Brown Rice Formula
Average
our rating

Is Victor Pet Food Chicken Meal & Brown Rice Formula a good dog food?

We score it 47/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves an overall rating of 47 out of 100. The inclusion of ingredients without printed percentages contributed -10.6 points, and the processing format adjusted the score by -6.7. Conversely, the overall quality of the ingredient list added +6.1 points, while being labelled nutritionally complete contributed +2.3 points to the final evaluation.

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Estimated composition

supplement57.0%
veg9.5%
additive8.1%
carb7.7%
fibre6.3%
mineral6.1%
meat2.6%
oil2.5%

Typical analysis (as fed)

Protein
24%
Fat
12%
Fibre
4%
Ash
7.12%
Moisture
9%
Carbohydrates
48.10%
Omega-3 fatty acids
0.43%
Omega-6 fatty acids
2.13%
Calcium
1.37%
Phosphorus
1.02%
Sodium
0.33%

Energy: 350 kcal/100g

Additives & feeding info

Nutritional additives

Zinc 150 mg/kg; Vitamin E 150 IU/kg; L-Carnitine 80 mg/kg; Vitamin A 13725 IU/kg; Vitamin D3 1109 IU/kg; Vitamin E 181 IU/kg; Vitamin B12 0.09 mg/kg; Riboflavin 6.5 mg/kg; D-Pantothenic Acid 21 mg/kg; Niacin 74 mg/kg; Folic Acid 0.92 mg/kg; Pyridoxine 4.10 mg/kg; Thiamine 8.80 mg/kg; Biotin 0.23 mg/kg; Ascorbic Acid 47 mg/kg; Choline 2016 mg/kg; Taurine 1188 mg/kg; Selenium 0.35 mg/kg; Iron 305 mg/kg; Copper 15 mg/kg; Iodine 2.0 mg/kg; Manganese 48 mg/kg; Cobalt 0.2 mg/kg

Technological additives

Mixed Tocopherols (preservative); Rosemary Extract; Green Tea Extract; Spearmint Extract; Tetrasodium Pyrophosphate; Silicon Dioxide

Feeding guide

Adult dogs: 5 lbs 1/2 cup; 10 lbs 1 cup; 15 lbs 1 1/3 cup; 20 lbs 1 2/3 cup; 30 lbs 2 1/4 cup; 40 lbs 2 2/3 cup; 60 lbs 3 2/3 cup; 80 lbs 4 1/2 cup; 100 lbs 5 1/4 cup. Increase by 1/2 cup for every 20 lbs over 100 lbs.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Single named protein: chicken
  • Doesn't list beef, turkey, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids grain: the label lists sorghum

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (50)

#As declaredMatchedCategoryTierDeclared %Est. %
1Chicken MealDried chicken proteinmeatgood-2.6
2Grain SorghumSorghumcarbmedium-2.6
3PeasPeasveggood-2.6
4Whole Grain MilletMilletcarbgood-2.6
5Whole Grain Brown RiceWhole Grainscarbgood-2.5
6Chicken Fat (preserved with mixed Tocopherols)Chicken Oil and Fatoilgood-2.5
7Yeast CultureYeastsupplementgood-2.5
8Dehydrated Alfalfa MealAlfalfa Mealfibremedium-2.5
9Natural FlavorFlavoradditivepoor-2.4
10Potassium ChloridePotassium Chloridesupplementmedium-2.4
11Carrot PowderCarrotsveggood-2.4
12Tomato PomaceTomato Pomacefibremedium-2.4
13SaltSaltadditivepoor-2.3
14Organic Dried Seaweed MealSeaweed Mealsupplementmedium-2.3
15TaurineTaurinesupplementgood-2.3
16Choline ChlorideCholinesupplementgood-2.3
17Calcium StearateCalcium Carbonatesupplementmedium-2.2
18Zinc Methionine ComplexMethioninesupplementgood-2.2
19Vitamin E SupplementVitamin Esupplementgood-2.2
20DL-MethionineMethioninesupplementgood-2.1
21Iron Amino Acid ComplexIronmineralgood-2.1
22Hydrolyzed YeastHydrolysed Yeastadditivemedium-2.1
23Manganese Amino Acid ComplexManganesesupplementgood-2.1
24Silicon DioxideSilicamineralmedium-2.0
25L-CarnitineL-Carnitinesupplementmedium-2.0
26Selenium YeastSeleniummineralgood-2.0
27Brewers Dried YeastYeastsupplementgood-2.0
28Copper SulfateCopper sulphatesupplementgood-1.9
29Niacin SupplementNiacinsupplementgood-1.9
30Vitamin B12 SupplementVitamin B12supplementgood-1.9
31Vitamin A SupplementVitamin Asupplementgood-1.9
32D-Calcium PantothenateCalcium pantothenatesupplementgood-1.8
33Mono and Diglycerides of Fatty AcidsMono And Diglyceridesadditivepoor-1.8
34Thiamine MononitrateThiamine mononitratesupplementgood-1.8
35BiotinBiotinsupplementgood-1.7
36Yucca Schidigera ExtractYucca Schidigerasupplementgood-1.7
37Calcium CarbonateCalcium Carbonatesupplementmedium-1.7
38Riboflavin SupplementRiboflavinsupplementgood-1.7
39Calcium IodateCalcium iodatesupplementmedium-1.6
40Pyridoxine HydrochloridePyridoxine hydrochloridesupplementgood-1.6
41Vitamin D3 SupplementVitamin D3 supplementsupplementgood-1.6
42Tetrasodium PyrophosphateTetrasodium Pyrophosphateadditivepoor-1.6
43Rosemary ExtractRosemaryveggood-1.5
44Green Tea ExtractGreen Teaveggood-1.5
45Spearmint ExtractSpearmintveggood-1.5
46InulinInulinfibregood-1.5
47LecithinLecithinsupplementgood-1.4
48Folic AcidFolic acidsupplementgood-1.4
49Dried Bacillus coagulans Fermentation ProductDried Bacillus coagulans fermentation productsupplementgood-1.4
50Dried Bacillus subtilis Fermentation ProductBacillus Subtilis Fermentation Productsupplementgood-1.4

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-10-07
Scored with
Model v3 (methodology)
Product page
victorpetfood.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-10-07. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.10
Carb share of dry matter7.9%-0.115-0.91
Oil share of dry matter2.9%-0.092-0.27
Vegetable share of dry matter3.7%-0.005-0.02
Additive share of dry matter8.5%0.163+1.38
Supplement share of dry matter60.9%-0.012-0.74
Recipe graded poor8.1%-0.065-0.53
Number of poor ingredients4-0.876-3.50
Largest single poor ingredient2.4%0.060+0.15
Undeclared quantities100.0%-0.106-10.56
Complete dietyes2.294+2.29
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-9.810.222-2.18
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.10
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter7.9%-0.115-0.91
Oil share of dry matter2.9%-0.092-0.27
Vegetable share of dry matter3.7%-0.005-0.02
Additive share of dry matter8.5%0.163+1.38
Supplement share of dry matter60.9%-0.012-0.74
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor8.1%-0.065-0.53
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients4-0.876-3.50
Largest single poor ingredient2.4%0.060+0.15
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-9.810.222-2.18
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+2 transparency bonus
Subtotal
47.4
Final score
47/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.

NutrientAs fed (label)Dry matter (scored)Score
Protein2426.4 (band 18 to 40%)92.8
Fat1213.2 (band 5.5 to 20%)100
Fibre44.4 (band 0.5 to 5%)100
Calcium1.371.5 (band 0.5 to 2.5%)100
Phosphorus1.021.1 (band 0.4 to 1.6%)100
Sodium0.330.4 (band 0.1+%)100
Calcium:phosphorus ratio1.31.3 (band 1 to 2%)90.6
Omega fatty acids (omega-6 and omega-3)--100
Energy (kcal/100g)350384.6100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 9 declared nutrients (combined weight 105); undeclared nutrients do not affect the score.

Declared fortification: 23 nutritional additives on the label
  • Zinc 150 mg/kg
  • Vitamin E 150 IU/kg
  • L-Carnitine 80 mg/kg
  • Vitamin A 13725 IU/kg
  • Vitamin D3 1109 IU/kg
  • Vitamin E 181 IU/kg
  • Vitamin B12 0.09 mg/kg
  • Riboflavin 6.5 mg/kg
  • D-Pantothenic Acid 21 mg/kg
  • Niacin 74 mg/kg
  • Folic Acid 0.92 mg/kg
  • Pyridoxine 4.10 mg/kg
  • Thiamine 8.80 mg/kg
  • Biotin 0.23 mg/kg
  • Ascorbic Acid 47 mg/kg
  • Choline 2016 mg/kg
  • Taurine 1188 mg/kg
  • Selenium 0.35 mg/kg
  • Iron 305 mg/kg
  • Copper 15 mg/kg
  • Iodine 2.0 mg/kg
  • Manganese 48 mg/kg
  • Cobalt 0.2 mg/kg

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)10/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages" — supported by the declared complete and balanced data.

8 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
All Life Stages formula with premium-quality chicken meal as primary protein source (on page)Contentnot checkableManufacturer assertion
61% Protein From Meat Sources (on page)Contentnot checkableManufacturer assertion
22% Protein From Plants & Veggies (on page)Contentnot checkableManufacturer assertion
17% Protein From Grain Sources (on page)Contentnot checkableManufacturer assertion
Made from gluten free grains (on page)Free-fromnot checkableManufacturer assertion
Ideal for dogs with allergies to other meat proteins (on page)Functionalnot checkableManufacturer assertion
Fortified with vitamins, minerals, essential fatty acids, protein and amino acids (on page)Nutrientnot checkableManufacturer assertion
Created with our proven VPRO Blend of ingredients – an exclusive mix to promote superior digestibility, immune system function, and healthy skin and coat (on page)Functionalnot checkableManufacturer assertion
formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages (on pack)ContentconsistentManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

Other products from Victor Pet Food

See all products from Victor Pet Food

Alternatives to Chicken Meal & Brown Rice Formula

Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.

See all alternatives

Community

Owners' verdict
0 votes

Comments (0)

No comments yet. Be the first to share how this went down with your dog.

Comments are reviewed before they appear.