Pro Plan Vet Direct AdvantEDGE Senior Support+ Large Breed Shredded Blend Chicken & Rice Formula Dry Dog Food

Dry Extruded · complete

AdvantEDGE Senior Support+ Large Breed Shredded Blend Chicken & Rice Formula Dry Dog Food
Poor
our rating

Our verdict

Is Pro Plan Vet Direct AdvantEDGE Senior Support+ Large Breed Shredded Blend Chicken & Rice Formula Dry Dog Food a good dog food?

We score it 38/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Declares energy content, which most labels omit.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

  • 6 poor-graded ingredients make up about 20% of the recipe.
  • 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.
  • Its additive load costs about 2 points in the rating.

Who is this food for?

Suits

  • Labelled by the manufacturer for senior dogs
  • Labelling or feeding guide is aimed at large dogs
  • Doesn't list beef, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids turkey: the label lists poultry
  • Your dog avoids fish: the label lists fish meal
  • Your dog avoids grain: the label lists rice - white
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Ingredients (33)100% of the recipe is estimated

Estimated composition

  • supplement 36.2%
  • carb 25.8%
  • meat 14.5%
  • oil 9.6%
  • additive 8.5%
  • other 3.2%
  • veg 2.2%
#As declaredMatchedLabel readingDeclared %Est. %
1ChickenChickenmeat · medium-4.0
2poultry by-product mealPoultrymeat · medium-3.9
3riceRice - whitecarb · medium-3.9
4soybean mealSoybean Mealcarb · poor-3.8
5whole grain cornWhole-Grain Maizecarb · medium-3.8
6corn protein mealMaize glutencarb · poor-3.7
7whole grain wheatWheatcarb · poor-3.6
8corn germ mealMaize Germ Mealcarb · medium-3.6
9vegetable oilVegetable oiloil · medium-3.5
10natural flavorFlavoradditive · poor-3.5
11barleyBarleycarb · medium-3.4
12fish mealFish Mealmeat · medium-3.3
13dried egg productDried Eggmeat · medium-3.3
14fish oilFish Oiloil · good-3.2
15glycerinGlycerineother · medium-3.2
16L-ArginineL-Argininesupplement · good-3.1
17dried whey protein concentrateWhey Protein Concentratesupplement · good-3.0
18mono and dicalcium phosphateDicalcium phosphatesupplement · medium-3.0
19soybean oilSoybean oiloil · medium-2.9
20calcium carbonateCalcium Carbonatesupplement · medium-2.8
21VITAMINS [Vitamin E supplement, thiamine mononitrate (Vitamin B-1), niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), riboflavin supplement (Vitamin B-2), Vitamin B-12 supplement, pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), biotin (Vitamin B-7), Vitamin D-3 supplement]Menadione sodium bisulfite complexsupplement · poor-2.8
22saltSaltadditive · poor-2.7
23potassium chloridePotassium Chloridesupplement · medium-2.7
24DL-MethionineMethioninesupplement · good-2.6
25choline chlorideCholinesupplement · good-2.5
26MINERALS [zinc sulfate, ferrous sulfate, zinc proteinate, manganese sulfate, manganese proteinate, copper sulfate, copper proteinate, calcium iodate, sodium selenite]Manganese proteinatesupplement · good-2.5
27glycineManganese Glycine Chelatesupplement · good-2.4
28L-CysteineL-Cysteineadditive · medium-2.4
29L-ascorbyl-2-polyphosphate (Vitamin C)L-ascorbyl-2-polyphosphatesupplement · good-2.3
30dried Bacillus coagulans fermentation productDried Bacillus coagulans fermentation productsupplement · good-2.2
31garlic oilGarlicveg · medium-2.2
32dried Lactobacillus fermentum fermentation productLactobacillus fermentumsupplement · good-2.1
33dried Lactobacillus delbrueckii fermentation productLactobacillus Delbrueckii Fermentation Productsupplement · good-2.1
  1. 1. Chicken4.0% estimated
    Chicken · meat · medium
  2. 2. poultry by-product meal3.9% estimated
    Poultry · meat · medium
  3. 3. rice3.9% estimated
    Rice - white · carb · medium
  4. 4. soybean meal3.8% estimated
    Soybean Meal · carb · poor
  5. 5. whole grain corn3.8% estimated
    Whole-Grain Maize · carb · medium
  6. 6. corn protein meal3.7% estimated
    Maize gluten · carb · poor
  7. 7. whole grain wheat3.6% estimated
    Wheat · carb · poor
  8. 8. corn germ meal3.6% estimated
    Maize Germ Meal · carb · medium
  9. 9. vegetable oil3.5% estimated
    Vegetable oil · oil · medium
  10. 10. natural flavor3.5% estimated
    Flavor · additive · poor
  11. 11. barley3.4% estimated
    Barley · carb · medium
  12. 12. fish meal3.3% estimated
    Fish Meal · meat · medium
  13. 13. dried egg product3.3% estimated
    Dried Egg · meat · medium
  14. 14. fish oil3.2% estimated
    Fish Oil · oil · good
  15. 15. glycerin3.2% estimated
    Glycerine · other · medium
  16. 16. L-Arginine3.1% estimated
    L-Arginine · supplement · good
  17. 17. dried whey protein concentrate3.0% estimated
    Whey Protein Concentrate · supplement · good
  18. 18. mono and dicalcium phosphate3.0% estimated
    Dicalcium phosphate · supplement · medium
  19. 19. soybean oil2.9% estimated
    Soybean oil · oil · medium
  20. 20. calcium carbonate2.8% estimated
    Calcium Carbonate · supplement · medium
  21. 21. VITAMINS [Vitamin E supplement, thiamine mononitrate (Vitamin B-1), niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), riboflavin supplement (Vitamin B-2), Vitamin B-12 supplement, pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), biotin (Vitamin B-7), Vitamin D-3 supplement]2.8% estimated
  22. 22. salt2.7% estimated
    Salt · additive · poor
  23. 23. potassium chloride2.7% estimated
    Potassium Chloride · supplement · medium
  24. 24. DL-Methionine2.6% estimated
    Methionine · supplement · good
  25. 25. choline chloride2.5% estimated
    Choline · supplement · good
  26. 26. MINERALS [zinc sulfate, ferrous sulfate, zinc proteinate, manganese sulfate, manganese proteinate, copper sulfate, copper proteinate, calcium iodate, sodium selenite]2.5% estimated
    Manganese proteinate · supplement · good
  27. 27. glycine2.4% estimated
    Manganese Glycine Chelate · supplement · good
  28. 28. L-Cysteine2.4% estimated
    L-Cysteine · additive · medium
  29. 29. L-ascorbyl-2-polyphosphate (Vitamin C)2.3% estimated
    L-ascorbyl-2-polyphosphate · supplement · good
  30. 30. dried Bacillus coagulans fermentation product2.2% estimated
  31. 31. garlic oil2.2% estimated
    Garlic · veg · medium
  32. 32. dried Lactobacillus fermentum fermentation product2.1% estimated
    Lactobacillus fermentum · supplement · good
  33. 33. dried Lactobacillus delbrueckii fermentation product2.1% estimated

Nutrition and feedingProtein 29% · Fat 13%

Declared analysis (as fed)

NutrientAs fed
Protein29%
Fat13%
Fibre5%
Moisture12%
Omega-3 fatty acids0.45%
Omega-6 fatty acids1.70%
Calcium1%
Phosphorus0.80%

Energy: 366 kcal/100g

Additives & feeding info

Feeding and storage

Feeding guide

Weight 51-75 lbs (23.1-34.0 kg): 2-3/4 to 3-3/4 cups (263-359 g). 76-100 lbs (34.5-45.4 kg): 3-3/4 to 4-1/2 cups (359-431 g). Over 100 lbs (45.4 kg): 4-1/2 cups plus 1/4 cup for each 10 lbs over 100 lbs. Standard 8 oz/250 ml cup contains approx. 96 g. Allow 7-10 days to transition from previous food.

Additives declared on the label

Nutritional additives

Vitamin A 15,000 IU/kg; Vitamin E 500 IU/kg; Pyridoxine 3.0 mg/kg; Folic Acid 0.6 mg/kg; Ascorbic Acid (Vitamin C) 90 mg/kg; Glucosamine 500 ppm; Bacillus coagulans 600 million CFU/lb

Trust and sourceNo recalls recorded in our database · checked 2026-09-14

Brand and contact: Pro Plan Vet Direct

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

External platform ratings are not scores for this individual recipe.

Trustpilot: 0.0/5 · 0 reviews

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

This recipe achieves an overall rating of 38 out of 100 based on several key factors. The overall quality of the ingredient list contributed +3 points to the total. However, the presence of ingredients without printed percentages reduced the score by -10.6. Furthermore, the processing format decreased the score by -6.7, and the carbohydrate content lowered the final result by -3.1.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.39.191+3.03
Carb share of dry matter26.6%-0.115-3.06
Oil share of dry matter11.1%-0.092-1.02
Additive share of dry matter8.9%0.163+1.45
Supplement share of dry matter38.6%-0.012-0.47
Other share of dry matter1.8%-0.375-0.69
Recipe graded poor20.1%-0.065-1.31
Number of poor ingredients6-0.876-5.26
Largest single poor ingredient3.8%0.060+0.23
Undeclared quantities100.0%-0.106-10.56
Complete dietyes2.294+2.29
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-10.380.222-2.30
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.39.191+3.03
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter26.6%-0.115-3.06
Oil share of dry matter11.1%-0.092-1.02
Vegetable share of dry matter0.4%-0.005-0.00
Additive share of dry matter8.9%0.163+1.45
Supplement share of dry matter38.6%-0.012-0.47
Other share of dry matter1.8%-0.375-0.69
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor20.1%-0.065-1.31
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients6-0.876-5.26
Largest single poor ingredient3.8%0.060+0.23
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-10.380.222-2.30
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
37.5
Final score
38/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.

NutrientAs fed (label)Dry matter (scored)Score
Protein2932 (band 18.19889502762431 to 40%)100
Fat1314.4 (band 5.560773480662983 to 20%)100
Fibre55.5 (band 0.5 to 5%)100
Calcium11.1 (band 0.505524861878453 to 2.5%)88
Phosphorus0.80.9 (band 0.4044198895027624 to 1.6%)94.1
Calcium:phosphorus ratio1.31.3 (band 1 to 2%)85
Omega fatty acids (omega-6 and omega-3)--100
Energy (kcal/100g)366404.4100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.

Declared fortification: 7 nutritional additives on the label
  • Vitamin A 15,000 IU/kg
  • Vitamin E 500 IU/kg
  • Pyridoxine 3.0 mg/kg
  • Folic Acid 0.6 mg/kg
  • Ascorbic Acid (Vitamin C) 90 mg/kg
  • Glucosamine 500 ppm
  • Bacillus coagulans 600 million CFU/lb

Low confidence: partial analysis or moisture estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✓ Additives declared (mandatory)5/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "high protein chicken and rice dog food" — supported by the declared high protein data.

6 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
3-in-1 Senior Support for large breed dogs (on page)Functionalnot checkableManufacturer assertion
bright mind technology shown to promote mental sharpness in dogs age 7 plus (on page)Functionalnot checkableManufacturer assertion
supports immune response in senior dogs (on page)Functionalnot checkableManufacturer assertion
delivers glucosamine and EPA to support joint health and mobility (on page)Functionalnot checkableManufacturer assertion
highly digestible formula with probiotics to support digestive health (on page)Functionalnot checkableManufacturer assertion
high protein chicken and rice dog food (on page)High/low levelconsistentManufacturer assertion
real chicken as the number 1 ingredient (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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