Our verdict
Is Mad Butcher Meat Company Prime Selection Beef Blend a good dog food?
We score it 61/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: beef
- Doesn't list chicken, turkey, lamb, fish, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (17)100% of the recipe is estimated
Estimated composition
- veg 48.0%
- meat 22.4%
- supplement 8.8%
- mineral 7.0%
- oil 5.0%
- carb 4.5%
- additive 4.3%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Beef Meat | Beef | meat · medium | - | 7.7 |
| 2 | Beef Heart | Beef Heart | meat · good | - | 7.5 |
| 3 | Beef Liver | Beef Liver | meat · good | - | 7.2 |
| 4 | Beef Bone | Bone | mineral · medium | - | 7.0 |
| 5 | Peas | Peas | veg · good | - | 6.8 |
| 6 | Spinach | Spinach | veg · good | - | 6.6 |
| 7 | Kale | Kale | veg · good | - | 6.3 |
| 8 | Zucchini Squash | Courgette | veg · good | - | 6.1 |
| 9 | Kelp | Kelp | veg · good | - | 5.9 |
| 10 | Pumpkin | Pumpkin | veg · good | - | 5.7 |
| 11 | Blueberries | Blueberries | veg · good | - | 5.4 |
| 12 | Organic Flax | Linseed | veg · good | - | 5.2 |
| 13 | Extra Virgin Olive Oil | Olive oil | oil · good | - | 5.0 |
| 14 | Nutritional Yeast | Yeast | supplement · good | - | 4.8 |
| 15 | Blackstrap Molasses | Blackstrap molasses | carb · medium | - | 4.5 |
| 16 | Raw Apple Cider Vinegar | Apple Cider Vinegar | additive · medium | - | 4.3 |
| 17 | Lecithin | Lecithin | supplement · good | - | 4.1 |
- 1. Beef Meat7.7% estimated
- 2. Beef Heart7.5% estimated
- 3. Beef Liver7.2% estimated
- 4. Beef Bone7.0% estimated
- 5. Peas6.8% estimated
- 6. Spinach6.6% estimated
- 7. Kale6.3% estimated
- 8. Zucchini Squash6.1% estimated
- 9. Kelp5.9% estimated
- 10. Pumpkin5.7% estimated
- 11. Blueberries5.4% estimated
- 12. Organic Flax5.2% estimated
- 13. Extra Virgin Olive Oil5.0% estimated
- 14. Nutritional Yeast4.8% estimated
- 15. Blackstrap Molasses4.5% estimated
- 16. Raw Apple Cider Vinegar4.3% estimated
- 17. Lecithin4.1% estimated
Nutrition and feedingProtein 14% · Fat 13%
Declared analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 14% |
| Fat | 13% |
| Fibre | 2% |
| Moisture | 69.73% |
Additives & feeding info
Feeding and storage
Storage
Keep frozen at 0°F (-18°C) or below. Thaw under refrigeration and use within 3–4 days. Never refreeze thawed product.
Feeding guide
Adult Dogs: Feed 2–3% of body weight per day, split into two meals. Puppies, Pregnant, or Active Dogs: Feed up to 4–6% of body weight daily. Thaw in the refrigerator before serving. Do not cook; serve raw.
No additives recorded yet.
Trust and sourceNo recalls recorded in our database · checked 2026-09-12
Brand and contact: Mad Butcher Meat Company
- Website
- https://madbutchermeat.com/
- Address
- Sacramento, California
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-12
- Scored with
- Model v3 (methodology)
- Product page
- madbutchermeat.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 3.2/5 · 1 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The overall score is 61 out of 100. Ingredients without printed percentages counted against the rating at -10.6, while the overall quality of the ingredient list added +7.6. Being labelled nutritionally complete contributed +2.3, and the additives in the recipe contributed +1.3.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.64 |
| Carb share of dry matter | 8.1% | -0.115 | -0.93 |
| Oil share of dry matter | 10.0% | -0.092 | -0.92 |
| Vegetable share of dry matter | 31.4% | -0.005 | -0.16 |
| Additive share of dry matter | 7.8% | 0.163 | +1.28 |
| Supplement share of dry matter | 16.5% | -0.012 | -0.20 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -5.16 | 0.222 | -1.15 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.64 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 8.1% | -0.115 | -0.93 |
| Oil share of dry matter | 10.0% | -0.092 | -0.92 |
| Vegetable share of dry matter | 31.4% | -0.005 | -0.16 |
| Additive share of dry matter | 7.8% | 0.163 | +1.28 |
| Supplement share of dry matter | 16.5% | -0.012 | -0.20 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -5.16 | 0.222 | -1.15 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Subtotal
- 61.1
- Final score
- 61/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 14 | 45.5 (band 18 to 40%) | 100 |
| Fat | 13 | 42.2 (band 5.5 to 20%) | 100 |
| Fibre | 2 | 6.5 (band 0.5 to 5%) | 100 |
Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 69.2% from the food type.
No nutritional additives section declared on the label.
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| crafted from 100% human-grade ingredients to support optimal health, energy, and longevity (on page) | Functional | not checkable | Manufacturer assertion |
| High-quality protein & organ meats: Support lean muscle development and endurance (on page) | Functional | not checkable | Manufacturer assertion |
| Natural calcium from beef bone: Promotes strong bones, teeth, and skeletal health (on page) | Functional | not checkable | Manufacturer assertion |
| Superfood blend (spinach, kale, kelp, pumpkin, blueberries): Provides antioxidants, vitamins, and phytonutrients to combat oxidative stress (on page) | Functional | not checkable | Manufacturer assertion |
| Healthy fats (olive oil, flaxseed): Support skin health, brain function, and coat shine (on page) | Functional | not checkable | Manufacturer assertion |
| 100% human-grade ingredients (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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