NutriCare VEGGIEDENT Zen Tartar Control Chews
Treat complementary
Is NutriCare VEGGIEDENT Zen Tartar Control Chews a good dog food?
This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- RecipeNot applicable
- NutritionalNot applicable
- Transparency60
- Safety100
- EvidenceNot recorded
Why you might choose it
The data we hold shows no standout strengths for this product.
Why you might not
- A treat, not a complete diet: feed as an extra, not the whole diet.
- 3 poor-graded ingredients make up about 25% of the recipe.
- Meat makes up an estimated 0% of the dry matter; carbohydrates dominate.
What the label tells us
- The label lists 13 ingredients.
- Lists no artificial colours or preservatives.
- Prints no ingredient quantities.
Why is this treat not scored?
Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.
What should I look for on a treat label?
A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.
These points are derived from the published ingredient list, not a rating.
Estimated composition
Typical analysis (as fed)
- Protein
- 17%
- Fat
- 0.40%
- Fibre
- 2%
- Ash
- 2.30%
- Moisture
- 15%
Additives & feeding info
Nutritional additives
L-Theanine
Technological additives
potassium sorbate (preservative)
Feeding guide
0-11 lbs: 1 Extra Small Chew Daily; 11-22 lbs: 1 Small Chew Daily; 22-66 lbs: 1 Medium Chew Daily; 66+ lbs: 1 Large Chew Daily
Reviews
Trustpilot: 4.6/5 · 37 reviews
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids grain: the label lists maize / corn
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (13)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Corn starch | Maize / Corn | carb | medium | - | 10.0 |
| 2 | glycerin | Glycerine | other | medium | - | 9.6 |
| 3 | soy protein isolate | Soy Protein Isolate | carb | poor | - | 9.2 |
| 4 | rice flour | Rice flour | carb | medium | - | 8.8 |
| 5 | brewers dried yeast | Yeast | supplement | good | - | 8.5 |
| 6 | sorbitol | Sorbitol | additive | poor | - | 8.1 |
| 7 | ground corn cob | Maize / Corn | carb | medium | - | 7.7 |
| 8 | erythritol | Erythritol | additive | poor | - | 7.3 |
| 9 | potassium sorbate | Potassium Sorbate | additive | medium | - | 6.9 |
| 10 | water | Water | other | - | - | 6.5 |
| 11 | inulin | Inulin | fibre | good | - | 6.2 |
| 12 | L-Theanine | L-Theanine | supplement | good | - | 5.8 |
| 13 | pomegranate | Pomegranate | veg | good | - | 5.4 |
Brand
- Website
- https://ivet.com/
- Phone
- 1.800.436.5909
- Address
- iVet by Virbac, 6300 Kelly Drive, Parkville, MO 64152
- Contact page
- ivet.com
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-20
- Product page
- ivet.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.3 | 9.191 | +2.58 |
| Carb share of dry matter | 41.7% | -0.115 | -4.79 |
| Vegetable share of dry matter | 1.1% | -0.005 | -0.01 |
| Additive share of dry matter | 26.4% | 0.163 | +4.30 |
| Supplement share of dry matter | 17.2% | -0.012 | -0.21 |
| Other share of dry matter | 6.3% | -0.375 | -2.37 |
| Recipe graded poor | 24.6% | -0.065 | -1.60 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 9.2% | 0.060 | +0.55 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -26.77 | 0.222 | -5.94 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Baked | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.3 | 9.191 | +2.58 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 41.7% | -0.115 | -4.79 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 1.1% | -0.005 | -0.01 |
| Additive share of dry matter | 26.4% | 0.163 | +4.30 |
| Supplement share of dry matter | 17.2% | -0.012 | -0.21 |
| Other share of dry matter | 6.3% | -0.375 | -2.37 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 24.6% | -0.065 | -1.60 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 9.2% | 0.060 | +0.55 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -26.77 | 0.222 | -5.94 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | yes | -6.713 | -6.71 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 35.5
- Final score
- 35/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.
Nutritional: declared analysis vs reference ranges
Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Multifunctional at-home dental chew for dogs plus mental well-being support (on page) | Functional | not checkable | Manufacturer assertion |
| tartar control chews for dogs that clean teeth with their innovative, unique Z-shape (on page) | Functional | not checkable | Manufacturer assertion |
| may help support a dog's mental well-being in stressful situations with the addition of L-theanine, an amino acid found in green tea (on page) | Functional | not checkable | Manufacturer assertion |
| support gut health with a prebiotic known to support proper digestion and help maintain intestinal well-being (on page) | Functional | not checkable | Manufacturer assertion |
| 100% of dogs took the chew they were offered (on page) | Content | not checkable | Manufacturer assertion |
| plant-based with no animal-derived ingredients (on page) | Free-from | not checkable | Manufacturer assertion |
| 92% of dogs completely consumed the chew (on page) | Content | not checkable | Manufacturer assertion |
| gluten-free (on page) | Free-from | not checkable | Manufacturer assertion |
| 95% of dogs chewed them (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Other products from NutriCare
See all products from NutriCare
Community
Comments (0)
No comments yet. Be the first to share how this went down with your dog.