Fresh Is Best® Freeze Dried Beef & Veggie Morsels

Treat complementary High meat

Freeze Dried Beef & Veggie Morsels
This is a treat, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Fresh Is Best® Freeze Dried Beef & Veggie Morsels a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

How we score

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Meat makes up an estimated 40% of the dry matter (31% as fed).
  • Single named animal protein: beef.
  • Doesn't list grain ingredients.

Why you might not

  • A treat, not a complete diet: feed as an extra, not the whole diet.
  • 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.

View the source page

What the label tells us

Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Estimated composition

veg42.3%
meat30.8%
carb26.9%

Typical analysis (as fed)

Protein
40%
Fat
40%
Fibre
6%
Ash
5%
Moisture
8%

Energy: 521 kcal/100g

Additives & feeding info

No additives recorded yet.

Storage

Once opened, can be used up to two (2) weeks unrefrigerated

Reviews

Trustpilot: 1.6/5 · 71 reviews

33 reviews on this product · 4.9/5

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Grain-free: no grain ingredients listed
  • Single named protein: beef
  • Doesn't list chicken, turkey, lamb, fish, venison, pork, duck as ingredients

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (4)

#As declaredMatchedCategoryTierDeclared %Est. %
1BeefBeefmeatmedium-30.8
2Sweet PotatoesSweet Potatoescarbgood-26.9
3ParsleyParsleyveggood-23.1
4BeetsBeetrootveggood-19.2

Brand

Fresh Is Best® logo
Phone
866-617-7735
Address
3720 N Fratney Street, Milwaukee, WI 53212

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-13

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+7.37
Carb share of dry matter31.0%-0.115-3.57
Vegetable share of dry matter29.3%-0.005-0.15
Undeclared quantities100.0%-0.106-10.56
Low meat (under 10% of dry matter)yes-3.158-3.16
Processing multiplier1.1133.786+37.50
Processing: Dry Freeze Driedyes6.629+6.63
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+7.37
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter31.0%-0.115-3.57
Oil share of dry matter0.0%-0.092+0.00
Vegetable share of dry matter29.3%-0.005-0.15
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter0.0%-0.012+0.00
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty0.000.222+0.00
Processing multiplier1.1133.786+37.50
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedyes6.629+6.63
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.06
Subtotal
65.0
Final score
65/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✓ Analytical constituents declared (mandatory)15/15
✗ Additives declared (mandatory) - not on file0/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Additives declared, Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
made in Milwaukee, Wisconsin using only American grown ingredients (on page)provenancenot checkableManufacturer assertion
nutritionally-dense, healthy treat (on page)Functionalnot checkableManufacturer assertion
great for all breeds, ages & sizes (on page)Functionalnot checkableManufacturer assertion
human-quality, grass-fed, and raised with no antibiotics or hormones (on page)Contentnot checkableManufacturer assertion
100% natural – no preservatives, no fillers, and low-carb (on page)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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