Bil Gooberlicious

Treat complementary

Gooberlicious
This is a treat, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Bil Gooberlicious a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Single named animal protein: chicken.

Why you might not

  • A treat, not a complete diet: feed as an extra, not the whole diet.
  • 3 poor-graded ingredients make up about 24% of the recipe.
  • 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.

View the source page

What the label tells us

Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Estimated composition

additive30.0%
meat28.8%
veg23.8%
carb8.8%
other8.5%

Typical analysis (as fed)

Protein
24%
Fat
10%
Fibre
2%
Moisture
30%

Additives & feeding info

Technological additives

Potassium Sorbate; Citric Acid; Mixed Tocopherols; Calcium Propionate; BHA

Feeding guide

Feed as a treat.

Reviews

Trustpilot: 0.0/5 · 0 reviews

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Single named protein: chicken
  • Doesn't list beef, turkey, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids grain: the label lists wheat

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (13)

#As declaredMatchedCategoryTierDeclared %Est. %
1Chicken LiverChicken Livermeatgood-10.0
2ChickenChickenmeatmedium-9.6
3Chicken MealDried chicken proteinmeatgood-9.2
4Wheat FlourWheatcarbpoor-8.8
5GlycerinGlycerineothermedium-8.5
6Phosphoric AcidPhosphoric Acidadditivepoor-8.1
7SaltSaltadditivemedium-7.7
8Potassium Sorbate and Citric Acid and Mixed Tocopherols and Calcium Propionate and BHA (preservatives)Potassium Sorbateadditivemedium-7.3
9Titanium Dioxide ColorTitanium dioxideadditivepoor-6.9
10Natural Peanut Butter FlavorPeanut Buttervegmedium-6.5
11Rosemary ExtractRosemaryveggood-6.2
12Green Tea ExtractGreen Teaveggood-5.8
13Spearmint ExtractSpearmintveggood-5.4

Brand

Bil logo
Phone
(800) 321-1002
Address
3337 Medina Road, Medina, Ohio 44256
Contact page
www.bil-jac.com

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-13
Product page
www.bil-jac.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.09.191+0.23
Carb share of dry matter14.0%-0.115-1.61
Vegetable share of dry matter6.3%-0.005-0.03
Additive share of dry matter47.6%0.163+7.75
Other share of dry matter7.5%-0.375-2.79
Recipe graded poor23.8%-0.065-1.55
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient8.8%0.060+0.53
Undeclared quantities100.0%-0.106-10.56
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-36.150.222-8.03
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.09.191+0.23
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter14.0%-0.115-1.61
Oil share of dry matter0.0%-0.092+0.00
Vegetable share of dry matter6.3%-0.005-0.03
Additive share of dry matter47.6%0.163+7.75
Supplement share of dry matter0.0%-0.012+0.00
Other share of dry matter7.5%-0.375-2.79
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor23.8%-0.065-1.55
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient8.8%0.060+0.53
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-36.150.222-8.03
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
36.5
Final score
36/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✓ Additives declared (mandatory)5/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
Great for training (on page)Functionalnot checkableManufacturer assertion
Soft and Easy-to-chew (on page)Functionalnot checkableManufacturer assertion
Perfect Size for Training (on page)Functionalnot checkableManufacturer assertion
Made with Fresh Chicken Liver and Chicken (on page)Contentnot checkableManufacturer assertion
these delicious peanut-butter flavored morsels are a perfect everyday snack (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

Other products from Bil

See all products from Bil

Community

Owners' verdict
0 votes

Comments (0)

No comments yet. Be the first to share how this went down with your dog.

Comments are reviewed before they appear.