Our verdict
Is Bil 30/20 Performance Formula a good dog food?
We score it 48/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists fish meal
- Your dog avoids grain: the label lists maize flour
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (45)100% of the recipe is estimated
Estimated composition
- supplement 66.9%
- meat 8.5%
- carb 8.4%
- additive 6.9%
- veg 6.5%
- fibre 2.8%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Chicken | Chicken | meat · medium | - | 2.9 |
| 2 | source of arginine | L-Arginine | supplement · good | - | 2.9 |
| 3 | Corn Meal | Maize Flour | carb · medium | - | 2.9 |
| 4 | Chicken By-Product Meal | Chicken | meat · medium | - | 2.8 |
| 5 | Pea Flour | Pea flour | carb · medium | - | 2.8 |
| 6 | Dried Beet Pulp | Beet Pulp | fibre · medium | - | 2.8 |
| 7 | Oatmeal | Oats | carb · medium | - | 2.7 |
| 8 | Menhaden Fish Meal | Fish Meal | meat · medium | - | 2.7 |
| 9 | Brewers Dried Yeast | Yeast | supplement · good | - | 2.7 |
| 10 | Salt | Salt | additive · poor | - | 2.6 |
| 11 | Choline Chloride | Choline | supplement · good | - | 2.6 |
| 12 | DL-Methionine | Methionine | supplement · good | - | 2.6 |
| 13 | Sodium Propionate (a preservative) | Sodium Propionate | additive · poor | - | 2.5 |
| 14 | Vitamin E Supplement | Vitamin E | supplement · good | - | 2.5 |
| 15 | L-Lysine | Lysine | supplement · medium | - | 2.5 |
| 16 | Monocalcium Phosphate | Monocalcium phosphate | supplement · good | - | 2.5 |
| 17 | Biotin | Biotin | supplement · good | - | 2.4 |
| 18 | L-Ascorbyl-2-Polyphosphate (source of Vitamin C) | L-ascorbyl-2-polyphosphate | supplement · good | - | 2.4 |
| 19 | Zinc Proteinate | Zinc Proteinate | supplement · good | - | 2.4 |
| 20 | Vitamin A Acetate | Vitamin A | supplement · good | - | 2.3 |
| 21 | Zinc Sulfate | Zinc sulfate | supplement · medium | - | 2.3 |
| 22 | Fructooligosaccharide | Fructo-oligosaccharides | supplement · good | - | 2.3 |
| 23 | Dried Lactobacillus acidophilus Fermentation Product | Dried Lactobacillus acidophilus Fermentation Product | supplement · good | - | 2.2 |
| 24 | Dried Lactobacillus casei Fermentation Product | Lactobacillus casei | supplement · good | - | 2.2 |
| 25 | Dried Bifidobacterium animalis Fermentation Product | Dried Bifidobacterium Animalis Fermentation Product | supplement · good | - | 2.2 |
| 26 | Copper Sulfate | Copper sulphate | supplement · good | - | 2.1 |
| 27 | Copper Proteinate | Copper proteinate | supplement · good | - | 2.1 |
| 28 | Sodium Selenite | Sodium selenite | supplement · poor | - | 2.1 |
| 29 | Niacin Supplement | Niacin | supplement · good | - | 2.0 |
| 30 | Inositol | Inositol and amino acids | supplement · good | - | 2.0 |
| 31 | D-Calcium Pantothenate | Calcium pantothenate | supplement · good | - | 2.0 |
| 32 | Manganese Proteinate | Manganese proteinate | supplement · good | - | 1.9 |
| 33 | Beta-Carotene | Dried Tomato and Carrot (Sources of Lycopene and Beta-Carotene) | veg · good | - | 1.9 |
| 34 | Riboflavin Supplement | Riboflavin | supplement · good | - | 1.9 |
| 35 | Thiamine Mononitrate | Thiamine mononitrate | supplement · good | - | 1.8 |
| 36 | Vitamin B12 Supplement | Vitamin B12 | supplement · good | - | 1.8 |
| 37 | Manganese Sulfate | Manganese sulfate | supplement · medium | - | 1.8 |
| 38 | Pyridoxine Hydrochloride (Vitamin B6) | Pyridoxine hydrochloride | supplement · good | - | 1.7 |
| 39 | Mixed Tocopherols and BHA (preservatives) | Tocopherols | additive · good | - | 1.7 |
| 40 | Vitamin D3 Supplement | Vitamin D3 supplement | supplement · good | - | 1.7 |
| 41 | Potassium Iodide | Potassium iodide | supplement · good | - | 1.6 |
| 42 | Folic Acid | Folic acid | supplement · good | - | 1.6 |
| 43 | Rosemary Extract | Rosemary | veg · good | - | 1.6 |
| 44 | Green Tea Extract | Green Tea | veg · good | - | 1.5 |
| 45 | Spearmint Extract | Spearmint | veg · good | - | 1.5 |
- 1. Chicken2.9% estimated
- 2. source of arginine2.9% estimated
- 3. Corn Meal2.9% estimated
- 4. Chicken By-Product Meal2.8% estimated
- 5. Pea Flour2.8% estimated
- 6. Dried Beet Pulp2.8% estimated
- 7. Oatmeal2.7% estimated
- 8. Menhaden Fish Meal2.7% estimated
- 9. Brewers Dried Yeast2.7% estimated
- 10. Salt2.6% estimated
- 11. Choline Chloride2.6% estimated
- 12. DL-Methionine2.6% estimated
- 13. Sodium Propionate (a preservative)2.5% estimated
- 14. Vitamin E Supplement2.5% estimated
- 15. L-Lysine2.5% estimated
- 16. Monocalcium Phosphate2.5% estimated
- 17. Biotin2.4% estimated
- 18. L-Ascorbyl-2-Polyphosphate (source of Vitamin C)2.4% estimated
- 19. Zinc Proteinate2.4% estimated
- 20. Vitamin A Acetate2.3% estimated
- 21. Zinc Sulfate2.3% estimated
- 22. Fructooligosaccharide2.3% estimated
- 23. Dried Lactobacillus acidophilus Fermentation Product2.2% estimated
- 24. Dried Lactobacillus casei Fermentation Product2.2% estimated
- 25. Dried Bifidobacterium animalis Fermentation Product2.2% estimated
- 26. Copper Sulfate2.1% estimated
- 27. Copper Proteinate2.1% estimated
- 28. Sodium Selenite2.1% estimated
- 29. Niacin Supplement2.0% estimated
- 30. Inositol2.0% estimated
- 31. D-Calcium Pantothenate2.0% estimated
- 32. Manganese Proteinate1.9% estimated
- 33. Beta-Carotene1.9% estimated
- 34. Riboflavin Supplement1.9% estimated
- 35. Thiamine Mononitrate1.8% estimated
- 36. Vitamin B12 Supplement1.8% estimated
- 37. Manganese Sulfate1.8% estimated
- 38. Pyridoxine Hydrochloride (Vitamin B6)1.7% estimated
- 39. Mixed Tocopherols and BHA (preservatives)1.7% estimated
- 40. Vitamin D3 Supplement1.7% estimated
- 41. Potassium Iodide1.6% estimated
- 42. Folic Acid1.6% estimated
- 43. Rosemary Extract1.6% estimated
- 44. Green Tea Extract1.5% estimated
- 45. Spearmint Extract1.5% estimated
Nutrition and feedingProtein 30% · Fat 20%
Declared analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 30% |
| Fat | 20% |
| Fibre | 4% |
| Moisture | 10% |
| Omega-3 fatty acids | 0.25% |
| Omega-6 fatty acids | 2.50% |
Energy: 411 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Store this bag in a cool dry place.
Feeding guide
Most adult dogs may be fed once daily; twice daily feeding may be preferable. Recommended daily cups by weight: 10 lbs ¼–½; 10–20 lbs ½–1; 20–30 lbs 1–1½; 30–40 lbs 1½–2; 40–60 lbs 2–3; 60–80 lbs 3–4; 80–100 lbs 4–4½. Puppies typically require twice the adult amount; feed 3–4 times daily until 6 months, then twice daily to 12 months. Reproducing females may need up to twice the adult amount.
Additives declared on the label
Nutritional additives
Vitamin E Supplement 500 IU/kg; L-Ascorbyl-2-Polyphosphate (source of Vitamin C) 50 mg/kg; Vitamin A Acetate 20,000 IU/kg; Biotin; Zinc Proteinate; Zinc Sulfate; Copper Sulfate; Copper Proteinate; Sodium Selenite; Niacin Supplement; Inositol; D-Calcium Pantothenate; Manganese Proteinate; Beta-Carotene; Riboflavin Supplement; Thiamine Mononitrate; Vitamin B12 Supplement; Manganese Sulfate; Pyridoxine Hydrochloride (Vitamin B6); Vitamin D3 Supplement; Potassium Iodide; Folic Acid; Choline Chloride; DL-Methionine; L-Lysine
Technological additives
Sodium Propionate (preservative); Mixed Tocopherols (preservative); BHA (preservative); Rosemary Extract; Green Tea Extract; Spearmint Extract
Trust and sourceNo recalls recorded in our database · checked 2026-09-13
Brand and contact: Bil
- Website
- https://www.bil-jac.com/
- Phone
- (800) 321-1002
- Address
- 3337 Medina Road, Medina, Ohio 44256
- Contact page
- www.bil-jac.com
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-13
- Scored with
- Model v3 (methodology)
- Product page
- www.bil-jac.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 0.0/5 · 0 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall rating of 48 out of 100. The inclusion of ingredients without printed percentages contributed -10.6 points, and the processing format adjusted the score by -6.7. Conversely, the overall quality of the ingredient list added +5.7 points, while being labelled nutritionally complete contributed +2.3 points to the final evaluation.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.67 |
| Carb share of dry matter | 8.7% | -0.115 | -1.01 |
| Vegetable share of dry matter | 2.8% | -0.005 | -0.01 |
| Additive share of dry matter | 7.2% | 0.163 | +1.17 |
| Supplement share of dry matter | 71.5% | -0.012 | -0.87 |
| Recipe graded poor | 7.3% | -0.065 | -0.47 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 2.6% | 0.060 | +0.16 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -8.33 | 0.222 | -1.85 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.67 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 8.7% | -0.115 | -1.01 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 2.8% | -0.005 | -0.01 |
| Additive share of dry matter | 7.2% | 0.163 | +1.17 |
| Supplement share of dry matter | 71.5% | -0.012 | -0.87 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 7.3% | -0.065 | -0.47 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 2.6% | 0.060 | +0.16 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -8.33 | 0.222 | -1.85 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 48.1
- Final score
- 48/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 30 | 33.1 (band 20.43646408839779 to 40%) | 100 |
| Fat | 20 | 22.1 (band 6.2444751381215475 to 20%) | 100 |
| Fibre | 4 | 4.4 (band 0.5 to 5%) | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 411 | 454.1 | 50 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 5 declared nutrients (combined weight 70); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Portion-control flag: 411 kcal/100g as fed with fat at 22.1% dry matter, above the reference band. High-energy foods need smaller portions.
Declared fortification: 25 nutritional additives on the label
- Vitamin E Supplement 500 IU/kg
- L-Ascorbyl-2-Polyphosphate (source of Vitamin C) 50 mg/kg
- Vitamin A Acetate 20,000 IU/kg
- Biotin
- Zinc Proteinate
- Zinc Sulfate
- Copper Sulfate
- Copper Proteinate
- Sodium Selenite
- Niacin Supplement
- Inositol
- D-Calcium Pantothenate
- Manganese Proteinate
- Beta-Carotene
- Riboflavin Supplement
- Thiamine Mononitrate
- Vitamin B12 Supplement
- Manganese Sulfate
- Pyridoxine Hydrochloride (Vitamin B6)
- Vitamin D3 Supplement
- Potassium Iodide
- Folic Acid
- Choline Chloride
- DL-Methionine
- L-Lysine
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.
Consistent with the label
- "Designed for all ages and breeds; complete, balanced nutrition" — supported by the declared complete and balanced data.
12 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| High protein formula supports building and repairing muscle (on page) | Functional | not checkable | Manufacturer assertion |
| Guaranteed levels of calcium and protein to support joint health (on page) | Functional | not checkable | Manufacturer assertion |
| Prebiotics and probiotics promotes nutrient absorption and helps support digestive issues (on page) | Functional | not checkable | Manufacturer assertion |
| Smart Defense® Vitamins C & E provide immune support (on page) | Functional | not checkable | Manufacturer assertion |
| Fresh chicken is the #1 ingredient (on page) | Content | not checkable | Manufacturer assertion |
| Balanced Ratio of Protein to Fat (30/20) (on page) | High/low level | not checkable | Manufacturer assertion |
| 25 pounds of fresh chicken used to make a 30-pound bag (on page) | Content | not checkable | Manufacturer assertion |
| Supports muscle recovery, joint health, and lasting energy (on page) | Functional | not checkable | Manufacturer assertion |
| Omega 3 and 6 fatty acids nourish the skin and promote a glossy, healthy coat (on page) | Functional | not checkable | Manufacturer assertion |
| Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages including growth of large size dogs (70 lb. or more as an adult) (on pack) | Nutrient | not checkable | Manufacturer assertion |
| Designed for all ages and breeds; complete, balanced nutrition (on page) | Content | consistent | Manufacturer assertion |
| Slow-cooks at controlled temperatures to lock in essential nutrients and maximize taste (on page) | Content | not checkable | Manufacturer assertion |
| Naturally Sourced Omega 3 & 6 Fatty Acids (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to 30/20 Performance Formula
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