myFurbaby Luxe Lamb Dog Food

Dry Extruded complete

Average
our rating

Is myFurbaby Luxe Lamb Dog Food a good dog food?

We score it 46/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves an overall rating of 46 out of 100 based on several key factors. The overall quality of the ingredient list contributed +5.9 points to the total. However, ingredients without printed percentages reduced the score by -10.6, the processing format subtracted -6.7, and the additive load contributed -3 points.

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Estimated composition

supplement27.5%
veg18.6%
meat14.7%
additive11.2%
carb9.8%
oil8.9%
unknown5.1%
fibre4.2%

Typical analysis (as fed)

Protein
31%
Fat
14%
Fibre
5%
Moisture
12%
Calcium
1.20%
Phosphorus
1%

Energy: 322.5 kcal/100g

Additives & feeding info

No additives recorded yet.

Feeding guide

Small breed (2-5kg): 50-100g / 0.5-1 cup; Medium breed (5-10kg): 100-170g / 1-1.5 cups; Large breed (10-30kg): 170-385g / 1.5-3.5 cups; Giant breed (30-60kg): 385-650g / 3.5-5.5 cups

Reviews

Trustpilot: 4.4/5 · 32 reviews

14 reviews on this product

Who is this food for?

We could not match this product's ingredients to our glossary, so suitability flags are unknown rather than clear.

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (25)

#As declaredMatchedCategoryTierDeclared %Est. %
1Lamb MeatLambmeatmedium-5.3
2Chicken MealDried chicken proteinmeatgood-5.2
3Faba Beansunmatched---5.1
4TapiocaTapiocacarbmedium-4.9
5Pea ProteinPea proteincarbmedium-4.8
6Canola MealRapeseedvegmedium-4.7
7PeasPeasvegmedium-4.6
8Chicken Fat (preserved with Mixed Tocopherols)Chicken Oil and Fatoilmedium-4.5
9Fish OilFish Oiloilgood-4.4
10Beef HydrolysateBeefmeatmedium-4.3
11Sugar Beet PulpBeet Pulpfibremedium-4.2
12Sodium ChlorideSaltadditivemedium-4.1
13Calcium CarbonateCalcium Carbonatesupplementmedium-4.0
14Green-Lipped MusselGreen-Lipped Musselsupplementgood-3.9
15Choline ChlorideCholinesupplementgood-3.8
16Natural Citric AcidCitric Acidadditivemedium-3.7
17Potassium ChloridePotassium Chloridesupplementmedium-3.6
18Chicory RootChicory rootveggood-3.5
19Natural Acetic AcidAcetic acidadditivemedium-3.4
20TaurineTaurinesupplementgood-3.3
21Yeast ExtractYeastsupplementgood-3.2
22Ground ParsleyParsleyveggood-3.1
23Essential MineralsVitamins and mineralssupplementmedium-2.9
24Essential VitaminsVitaminsupplementgood-2.8
25Rosemary ExtractRosemaryveggood-2.7

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-27
Scored with
Model v3 (methodology)
Product page
myfurbaby.co.nz

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-09-27. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.90
Carb share of dry matter7.6%-0.115-0.87
Oil share of dry matter12.2%-0.092-1.12
Vegetable share of dry matter8.8%-0.005-0.05
Additive share of dry matter13.8%0.163+2.26
Supplement share of dry matter34.9%-0.012-0.43
Unrecognised share of dry matter3.5%-0.027-0.09
Undeclared quantities100.0%-0.106-10.56
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-13.470.222-2.99
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.90
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter7.6%-0.115-0.87
Oil share of dry matter12.2%-0.092-1.12
Vegetable share of dry matter8.8%-0.005-0.05
Additive share of dry matter13.8%0.163+2.26
Supplement share of dry matter34.9%-0.012-0.43
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter3.5%-0.027-0.09
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-13.470.222-2.99
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Subtotal
46.2
Final score
46/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.

NutrientAs fed (label)Dry matter (scored)Score
Protein3134.3 (band 18 to 40%)100
Fat1415.5 (band 5.5 to 20%)100
Fibre55.5 (band 0.5 to 5%)100
Calcium1.21.3 (band 0.5 to 2.5%)94.8
Phosphorus11.1 (band 0.4 to 1.6%)100
Calcium:phosphorus ratio1.21.2 (band 1 to 2%)82
Energy (kcal/100g)322.5356.4100

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.

Low confidence: partial analysis or moisture estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✗ Additives declared (mandatory) - not on file0/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.

Consistent with the label

  • "High Protein to support an active lifestyle" — supported by the declared high protein data.
  • "Complete & Balanced Nutrition: A single-source diet that exceeds AAFCO requirements for a complete and balanced recipe" — supported by the declared complete and balanced data.
  • "formulated to meet the nutritional levels established by the AAFCO Nutrient Profile for all breeds and All Life Stages" — supported by the declared complete and balanced data.

7 further claims on file that we cannot check against the label.

Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.

ClaimTypeCheckSubstantiation
NZ Grass-fed Lamb Meat as the number one ingredient (on page)Contentnot checkableManufacturer assertion
grain free recipe (on page)Free-fromnot checkableManufacturer assertion
made right here in Aotearoa with high-quality ingredients sourced predominantly in NZ (on page)Contentnot checkableManufacturer assertion
High Protein to support an active lifestyle (on page)High/low levelconsistentManufacturer assertion
Green Lipped Mussel for Joint Support (on page)Functionalnot checkableManufacturer assertion
Added prebiotics to assist digestive health (on page)Functionalnot checkableManufacturer assertion
Complete & Balanced Nutrition: A single-source diet that exceeds AAFCO requirements for a complete and balanced recipe (on page)ContentconsistentManufacturer assertion
formulated to meet the nutritional levels established by the AAFCO Nutrient Profile for all breeds and All Life Stages (on page)ContentconsistentManufacturer assertion
no mystery meal, no nasties (on page)Free-fromnot checkableManufacturer assertion
Small batch made here in New Zealand (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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