Nadur Adult Superfood Free Range Chicken
Dry Extruded complete Clear label
Is Nadur Adult Superfood Free Range Chicken a good dog food?
We score it 63/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
The product scored 63 out of 100. The overall quality of the ingredient list contributed +7.4 points, while the processing format reduced the score by -6.7. Having ingredients without printed percentages cost a further -3.1 points, and being labelled nutritionally complete added +2.3 points.
- Recipe63
- Nutritionallow99
- Transparency60
- Safety100
- Evidencelimited0
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Estimated composition
Typical analysis (as fed)
- Protein
- 26%
- Fat
- 18%
- Fibre
- 2.10%
- Ash
- 8%
- Moisture
- 10%
Energy: 369.65 kcal/100g
Dry matter basis
- Protein
- 28.90%
- Fat
- 20%
- Fibre
- 2.30%
- Ash
- 8.90%
Additives & feeding info
Nutritional additives
Vitamin A E672 24,000 IU/kg; Vitamin D3 E671 2,000 IU/kg; Alpha tocopherol Acetate (Vitamin E) 250 IU/kg; Copper E4 (Copper Sulphate Pentahydrate) 28 mg/kg; Selenium E8 (Sodium Selenite) 0.33 mg/kg; Iron E1 (Iron Sulphate Monohydrate) 250 mg/kg; Manganese E5 (Manganese Oxide) 65 mg/kg; Zinc E6 (Zinc Oxide) 97 mg/kg; Zinc E6 (Zinc chelate of amino acid hydrate) 200 mg/kg; Iodine E2 (Calcium iodate anhydrous) 2.50 mg/kg
Technological additives
Gut Flora Stabilisers 4b1707 Enterococcus Faecium DSM 10663 NCIMB 10415 1 x 10^9 CFU/kg; Antioxidants; Preservatives (Preserved with tocopherol rich extracts of natural origin); Glucosamine Hydrochloride 700 mg/kg; Chondroitin Sulphate 700 mg/kg; MSM 200 mg/kg
Feeding guide
Feed according to your dog's weight and activity level using the guide on the pack. Introduce gradually over about 7 days when switching from another food. Divide daily amount into one or more meals. Always provide fresh, clean drinking water.
Who is this food for?
We could not match this product's ingredients to our glossary, so suitability flags are unknown rather than clear.
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (1)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | 71% Chicken (Freshly Prepared Chicken (30%), Dried Chicken (31%), Chicken Fat (9%), Chicken Digest (1%), Sweet Potato, Potato Starch, Peas, Whole Linseed, Salmon Oil, Dehydrated Insects (Hermetica illucens), Dried Apples, Pumpkin Seed Meal, Seaweed Meal, Minerals and Vitamins, Dried Egg, Yeast Extract, Chicory Extract, Glucosamine Hydrochloride, Chondroitin Sulphate, MSM, Dehydrated Carrot, Dehydrated Spinach, Dehydrated Broccoli, Turmeric) | Pumpkin Seed Meal | fibre | good | 71 | 71.0 |
Brand
- Website
- https://www.nadur.ie/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-27
- Scored with
- Model v3 (methodology)
- Product page
- www.nadur.ie
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-27. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.35 |
| Undeclared quantities | 29.0% | -0.106 | -3.06 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.35 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 0.0% | -0.005 | +0.00 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.012 | +0.00 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 29.0% | -0.106 | -3.06 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 62.8
- Final score
- 63/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 26 | 28.7 (band 18 to 40%) | 99.3 |
| Fat | 18 | 19.9 (band 5.5 to 20%) | 100 |
| Fibre | 2.1 | 2.3 (band 0.5 to 5%) | 94.3 |
| Energy (kcal/100g) | 369.65 | 408.5 | 100 |
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (71% of the recipe mass) (voluntary) | 14.2/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 2 checkable claims: 0 consistent, 2 contradicted.
Contradicted by the label
- "Proudly Made in Ireland" — the declared label says otherwise on made in the UK.
- "Made in Ireland" — the declared label says otherwise on made in the UK.
11 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| 71% Free-Range Chicken (on page) | Content | not checkable | Manufacturer assertion |
| Single-source protein, free range chicken recipe with sweet potato, functional superfoods and botanicals including ginger and turmeric (on pack) | Content | not checkable | Manufacturer assertion |
| Completely Grain Free - no wheat, maize, soy, or corn (on page) | Free-from | not checkable | Manufacturer assertion |
| No artificial preservatives, flavours, or colours (on page) | Free-from | not checkable | Manufacturer assertion |
| Grain free — no wheat, maize, soy or corn (on pack) | Free-from | not checkable | Manufacturer assertion |
| Proudly Made in Ireland (on page) | Content | contradicted | Manufacturer assertion |
| Made in Ireland (on page) | Content | contradicted | Manufacturer assertion |
| A complete food for adult dogs (on page) | Nutrient | not checkable | Manufacturer assertion |
| natural anti-inflammatory to support joint and digestive health (on page) | Functional | not checkable | Manufacturer assertion |
| supports healthy joints and mobility (on page) | Functional | not checkable | Manufacturer assertion |
| supports a healthy gut and digestive system (on page) | Functional | not checkable | Manufacturer assertion |
| rich in omega-3 fatty acids for healthy skin and coat (on page) | Functional | not checkable | Manufacturer assertion |
| a natural prebiotic to support healthy gut flora (on page) | Functional | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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