WOW Nassfutter Adult | Mit Rind Karotte und Zucchini
Wet Chunks complete High meat Clear label
Is WOW Nassfutter Adult | Mit Rind Karotte und Zucchini a good dog food?
We score it 72/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
The overall score is 72 out of 100. The overall quality of the ingredient list contributed +4.9 points, and the meat content contributed +4 points. Ingredients without printed percentages reduced the score by -2.8, while being labelled nutritionally complete added +2.3 points.
26% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe72
- Nutritionalhigh99
- Transparency60
- Safety100
- EvidenceNot recorded
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Why you might choose it
- Meat makes up an estimated 42% of the dry matter (63% as fed).
- Prints ingredient percentages on the label.
- Doesn't list grain ingredients.
Why you might not
- Around 23% of the recipe is generic or unspecified ingredients.
- High in fat: 22% fat on a dry-matter basis.
Estimated composition
Typical analysis (as fed)
- Protein
- 10.50%
- Fat
- 5%
- Fibre
- 1%
- Ash
- 2.40%
- Moisture
- 77%
- Calcium
- 0.34%
- Phosphorus
- 0.25%
Energy: 96 kcal/100g
Additives & feeding info
Nutritional additives
Vitamin D3 136 IE/kg; Zink (als Zinksulfat, Monohydrat) 20 mg/kg; Kupfer (als Kupfer(II)sulfat, Pentahydrat) 1 mg/kg
Reviews
Trustpilot: 4.7/5 · 3,216 reviews
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Doesn't list turkey, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids beef: the label lists beef lung
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 21.7% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (13)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | 33.5% Beef Lung | Beef lung | meat | medium | 33.5 | 33.5 |
| 2 | 8% Beef Kidney | Kidney | meat | good | 8 | 8.0 |
| 3 | 6% Beef Heart | Beef Heart | meat | good | 6 | 6.0 |
| 4 | 4% Beef Liver | Beef Liver | meat | good | 4 | 4.0 |
| 5 | 19.5% Chicken | Chicken | meat | medium | 19.5 | 19.5 |
| 6 | 2% Carrots | Carrots | veg | good | 2 | 2.0 |
| 7 | Minerals | Vitamins and minerals | supplement | medium | - | 8.1 |
| 8 | 0.5% Courgette | Courgette | veg | good | 0.5 | 0.5 |
| 9 | Linseed Oil | Linseed oil | oil | good | - | 7.1 |
| 10 | Egg Shell Powder | Crushed Eggshells | supplement | good | - | 6.1 |
| 11 | 0.1% Seaweed | Seaweed | veg | good | 0.1 | 0.1 |
| 12 | 0.05% Nettle Leaves | Nettles | veg | good | 0.05 | 0.05 |
| 13 | Dandelion Leaves. | Dandelion Root | veg | good | - | 5.1 |
Brand
- Website
- https://www.wow.pet/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-19
- Scored with
- Model v3 (methodology)
- Product page
- www.wow.pet
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.86 |
| Meat share of dry matter | 41.9% | 0.096 | +4.02 |
| Oil share of dry matter | 16.7% | -0.092 | -1.53 |
| Supplement share of dry matter | 17.7% | -0.012 | -0.22 |
| Unrecognised share of dry matter | 22.9% | -0.027 | -0.61 |
| Undeclared quantities | 26.4% | -0.106 | -2.78 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Wet Chunks | yes | -0.672 | -0.67 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.86 |
| Meat share of dry matter | 41.9% | 0.096 | +4.02 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 16.7% | -0.092 | -1.53 |
| Vegetable share of dry matter | 0.9% | -0.005 | -0.00 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 17.7% | -0.012 | -0.22 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 22.9% | -0.027 | -0.61 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 26.4% | -0.106 | -2.78 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | yes | -0.672 | -0.67 |
- Processing-type offset
- -0.08
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 71.7
- Final score
- 72/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 10.5 | 45.7 (band 18 to 40%) | 100 |
| Fat | 5 | 21.7 (band 5.5 to 20%) | 100 |
| Fibre | 1 | 4.3 (band 0.5 to 5%) | 100 |
| Calcium | 0.34 | 1.5 (band 0.5 to 2.5%) | 99.3 |
| Phosphorus | 0.25 | 1.1 (band 0.4 to 1.6%) | 100 |
| Calcium:phosphorus ratio | 1.4 | 1.4 (band 1 to 2%) | 91.6 |
| Energy (kcal/100g) | 96 | 417.4 | 100 |
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.
High confidence: full analysis plus minerals or omegas and declared energy.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (73.6% of the recipe mass) (voluntary) | 14.7/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Calcium Phosphor Verhältnis: 1,4 : 1 (on page) | Content | not checkable | Manufacturer assertion |
| Alleinfutter-Menü für ausgewachsene Hunde aller Größen und Rassen (on page) | Content | not checkable | Manufacturer assertion |
| Hergestellt ohne: Zuckerzusatz, Soja, Knochenmehl, Schlachtabfälle, Farb-, Aroma- und Konservierungsstoffe, Tierversuche, Geschmacksverstärker, Gentechnik. (on page) | Free-from | not checkable | Manufacturer assertion |
| Mit frischem Gemüse, hochwertigen Kräutern und Mineralstoffen (on page) | Content | not checkable | Manufacturer assertion |
| Ohne künstliche Konservierungsstoffe und Geschmacksverstärker (on page) | Free-from | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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