BugBell HappyMood - Hormonbalance & Zufriedenheit - Weiche Hundeleckerli
Treat complementary Clear label
Is BugBell HappyMood - Hormonbalance & Zufriedenheit - Weiche Hundeleckerli a good dog food?
This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.
- RecipeNot applicable
- NutritionalNot applicable
- Transparency60
- Safety100
- EvidenceNot recorded
Why you might choose it
- Prints ingredient percentages on the label.
- Doesn't list grain ingredients.
- Low in fat for its format: 6% fat on a dry-matter basis.
Why you might not
- A treat, not a complete diet: feed as an extra, not the whole diet.
- Around 75% of the recipe is generic or unspecified ingredients.
- Low in protein: 9% protein on a dry-matter basis.
What the label tells us
- The label lists 10 ingredients.
- Lists no artificial colours or preservatives.
- Prints quantities for 7 ingredients.
Why is this treat not scored?
Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.
What should I look for on a treat label?
A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.
These points are derived from the published ingredient list, not a rating.
Estimated composition
Typical analysis (as fed)
- Protein
- 8%
- Fat
- 5%
- Fibre
- 11%
- Ash
- 2%
- Moisture
- 15%
Energy: 268 kcal/100g
Additives & feeding info
Nutritional additives
L-Tryptophan 80 mg/kg; Inositol 50 mg/kg
Technological additives
Antioxidanz auf Oreganobasis
Storage
Produkt kühl und trocken lagern. Innerhalb von 5 Monaten nach Öffnen verbrauchen.
Feeding guide
Ca. 1-2 Stück / 5 kg Körpergewicht über den Tag verteilt oder morgens und abends geben. Gewicht des Hundes 5-10 kg: 1-4 Stück, 10-20 kg: 4-6 Stück, 20-30 kg: 6-8 Stück, >30 kg: 8-10 Stück. Tägliche Rationen sind Richtwerte für ausgewachsene Hunde.
Reviews
Trustpilot: 0.0/5 · 0 reviews
Reviews.io: 4.8/5 · 2,047 reviews
19 reviews on this product · 4.8/5
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- You need more protein than this: 9.4% on a dry-matter basis is in the low band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (13)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Sweet Potato Flour (51%) | Potato Flour | carb | medium | 51 | 51.0 |
| 2 | Glycerine (15%) | Glycerine | other | medium | 15 | 15.0 |
| 3 | Sweet Potato | Sweet Potatoes | carb | good | - | 4.9 |
| 4 | fresh (10%) | unmatched | - | - | - | 4.4 |
| 5 | Beetroot | Beetroot | veg | good | - | 3.9 |
| 6 | fresh (10%) | unmatched | - | - | - | 3.4 |
| 7 | Beetroot | Beetroot | veg | good | - | 2.9 |
| 8 | dried (5%) | unmatched | - | - | 5 | 5.0 |
| 9 | Cellulose (4%) | Cellulose | fibre | medium | 4 | 4.0 |
| 10 | Cashew Nuts (3%) | Cashew Nuts | other | good | 3 | 3.0 |
| 11 | Valerian Herb (1%) | Valerian Root | veg | medium | 1 | 1.0 |
| 12 | Vanilla (1%) | Vanilla extract | other | medium | 1 | 1.0 |
| 13 | Vitex (0.5%) | Chaste Tree | supplement | good | 0.5 | 0.5 |
Brand
- Website
- https://bugbell.de/
- Contact page
- bugbell.de
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-19
- Product page
- bugbell.de
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.1 | 9.191 | +1.24 |
| Vegetable share of dry matter | 2.2% | -0.005 | -0.01 |
| Other share of dry matter | 15.3% | -0.375 | -5.73 |
| Unrecognised share of dry matter | 75.2% | -0.027 | -1.99 |
| Undeclared quantities | 14.5% | -0.106 | -1.53 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.1 | 9.191 | +1.24 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 2.2% | -0.005 | -0.01 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.012 | +0.00 |
| Other share of dry matter | 15.3% | -0.375 | -5.73 |
| Unrecognised share of dry matter | 75.2% | -0.027 | -1.99 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 14.5% | -0.106 | -1.53 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 48.1
- Final score
- 48/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.
Nutritional: declared analysis vs reference ranges
Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (85.5% of the recipe mass) (voluntary) | 17.1/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| unterstützt die Hormonbalance (on page) | Functional | not checkable | Manufacturer assertion |
| fördert die Glückshormonbildung (Serotonin) (on page) | Functional | not checkable | Manufacturer assertion |
| kann gegen Aggressionen beim Hund wirken (on page) | Functional | not checkable | Manufacturer assertion |
| Hundeleckerli unterstützend bei Läufigkeit, Scheinträchtigkeit, Verhaltensauffälligkeiten, Hormonhaushalt bei Rüden (on page) | Functional | not checkable | Manufacturer assertion |
| purinarme Hormonbalance-Funktionssofties (on page) | Content | not checkable | Manufacturer assertion |
| 100% offen deklariert (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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