Iron Will Raw Poultry Feast

Raw · complete

Poultry Feast
Average
our rating

Our verdict

Is Iron Will Raw Poultry Feast a good dog food?

We score it 61/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Doesn't list grain ingredients.
  • Declares energy content, which most labels omit.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

  • 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.
  • Needs freezer space and defrosting before serving.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, lamb, venison, pork as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids turkey: the label lists turkey
  • Your dog avoids fish: the label lists fish oil
  • Your dog avoids duck: the label lists duck
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Ingredients (23)100% of the recipe is estimated

Estimated composition

  • supplement 32.7%
  • veg 28.4%
  • meat 27.3%
  • oil 7.7%
  • additive 3.9%
#As declaredMatchedLabel readingDeclared %Est. %
1Chicken meat with boneChickenmeat · medium-5.7
2turkey meat and boneTurkeymeat · medium-5.6
3turkey heartTurkey Heartmeat · good-5.5
4duck meat with boneDuckmeat · medium-5.3
5turkey liverTurkey livermeat · good-5.2
6green beansGreen Beansveg · good-5.1
7kaleKaleveg · good-5.0
8zucchiniCourgetteveg · good-4.8
9broccoliBroccoliveg · good-4.7
10butternut squashButternut Squashveg · good-4.6
11fish oilFish Oiloil · good-4.5
12kelp mealSeaweed Mealsupplement · medium-4.3
13celeryCelery Seedsveg · good-4.2
14potassium chloridePotassium Chloridesupplement · medium-4.1
15magnesium proteinateMagnesium Oxidesupplement · good-4.0
16yeast extract (source of beta-glucans)Hydrolysed Yeastadditive · medium-3.9
17vitamin E supplementVitamin Esupplement · good-3.7
18zinc proteinateZinc Proteinatesupplement · good-3.6
19manganese proteinateManganese proteinatesupplement · good-3.5
20copper proteinateCopper proteinatesupplement · good-3.4
21sunflower oilSunflower oiloil · good-3.2
22thiamine mononitrateThiamine mononitratesupplement · good-3.1
23vitamin D supplementVitamin Dsupplement · good-3.0
  1. 1. Chicken meat with bone5.7% estimated
    Chicken · meat · medium
  2. 2. turkey meat and bone5.6% estimated
    Turkey · meat · medium
  3. 3. turkey heart5.5% estimated
    Turkey Heart · meat · good
  4. 4. duck meat with bone5.3% estimated
    Duck · meat · medium
  5. 5. turkey liver5.2% estimated
    Turkey liver · meat · good
  6. 6. green beans5.1% estimated
    Green Beans · veg · good
  7. 7. kale5.0% estimated
    Kale · veg · good
  8. 8. zucchini4.8% estimated
    Courgette · veg · good
  9. 9. broccoli4.7% estimated
    Broccoli · veg · good
  10. 10. butternut squash4.6% estimated
    Butternut Squash · veg · good
  11. 11. fish oil4.5% estimated
    Fish Oil · oil · good
  12. 12. kelp meal4.3% estimated
    Seaweed Meal · supplement · medium
  13. 13. celery4.2% estimated
    Celery Seeds · veg · good
  14. 14. potassium chloride4.1% estimated
    Potassium Chloride · supplement · medium
  15. 15. magnesium proteinate4.0% estimated
    Magnesium Oxide · supplement · good
  16. 16. yeast extract (source of beta-glucans)3.9% estimated
    Hydrolysed Yeast · additive · medium
  17. 17. vitamin E supplement3.7% estimated
    Vitamin E · supplement · good
  18. 18. zinc proteinate3.6% estimated
    Zinc Proteinate · supplement · good
  19. 19. manganese proteinate3.5% estimated
    Manganese proteinate · supplement · good
  20. 20. copper proteinate3.4% estimated
    Copper proteinate · supplement · good
  21. 21. sunflower oil3.2% estimated
    Sunflower oil · oil · good
  22. 22. thiamine mononitrate3.1% estimated
    Thiamine mononitrate · supplement · good
  23. 23. vitamin D supplement3.0% estimated
    Vitamin D · supplement · good

Nutrition and feedingProtein 14% · Fat 10%

Guaranteed analysis (as fed)

NutrientAs fed
Protein14%
Fat10%
Fibre0.50%
Ash1.94%
Moisture73%
Calcium0.42%
Phosphorus0.33%

Energy: 150 kcal/100g

Additives & feeding info

Feeding and storage

Storage

Keep frozen until ready to use. Thaw on a plate in the refrigerator or in cold water. Refrigerate leftovers immediately for up to 3 days.

Additives declared on the label

Nutritional additives

Vitamin E supplement; Zinc proteinate; Manganese proteinate; Copper proteinate; Thiamine mononitrate; Vitamin D supplement

Trust and sourceNo recalls recorded in our database · checked 2026-09-19

Brand and contact: Iron Will Raw

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-19
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The overall score for this recipe is 61 out of 100. It gained +7 points for the overall quality of the ingredient list and +2.3 points for being labelled nutritionally complete. It lost -10.6 points for ingredients without printed percentages and -1.3 points for the oil and fat content.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+6.95
Oil share of dry matter14.4%-0.092-1.32
Vegetable share of dry matter8.0%-0.005-0.04
Additive share of dry matter6.5%0.163+1.06
Supplement share of dry matter56.6%-0.012-0.69
Undeclared quantities100.0%-0.106-10.56
Complete dietyes2.294+2.29
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-4.620.222-1.03
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+6.95
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter0.0%-0.115+0.00
Oil share of dry matter14.4%-0.092-1.32
Vegetable share of dry matter8.0%-0.005-0.04
Additive share of dry matter6.5%0.163+1.06
Supplement share of dry matter56.6%-0.012-0.69
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-4.620.222-1.03
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
-1.74
Additives declared on label
+1 transparency bonus
Subtotal
61.5
Final score
61/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.

NutrientAs fed (label)Dry matter (scored)Score
Protein1445.5 (band 21.91558441558442 to 40%)100
Fat1032.5 (band 6.696428571428572 to 20%)100
Fibre0.51.6 (band 0.5 to 5%)85
Calcium0.421.4 (band 0.6087662337662338 to 2.5%)93.9
Phosphorus0.331.1 (band 0.4870129870129871 to 1.6%)100
Calcium:phosphorus ratio1.31.3 (band 1 to 2%)86.4
Energy (kcal/100g)150487100

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 69.2% from the food type.

Declared fortification: 6 nutritional additives on the label
  • Vitamin E supplement
  • Zinc proteinate
  • Manganese proteinate
  • Copper proteinate
  • Thiamine mononitrate
  • Vitamin D supplement

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)5/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "Formulated to meet AAFCO nutritional levels for complete and balanced diets" — supported by the declared complete and balanced data.

7 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
minimally processed formula is designed for optimal digestibility (on page)Functionalnot checkableManufacturer assertion
multi-protein blend also supports dietary variety with every bite (on page)Functionalnot checkableManufacturer assertion
delivers the essential nutrients dogs need for everyday health and wellness (on page)Functionalnot checkableManufacturer assertion
Added fish oil provides a natural source of omega-3 fatty acids to help support healthy skin and a shiny coat (on page)Functionalnot checkableManufacturer assertion
blend of fruits and vegetables contributes fibre as well as important vitamins and minerals (on page)Functionalnot checkableManufacturer assertion
Made without fillers or artificial additives (on page)Free-fromnot checkableManufacturer assertion
Formulated to meet AAFCO nutritional levels for complete and balanced diets (on page)ContentconsistentManufacturer assertion
multi-protein raw recipe featuring chicken, duck, and turkey (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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