Supercoat Baked Biscuits Chicken Carrot Parsley

Treat complementary Clear label

This is a treat, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Supercoat Baked Biscuits Chicken Carrot Parsley a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

94% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Recipe
Not applicable
Nutritional
Not applicable
Transparency
46
Safety
100
Evidence
Not recorded

Why you might choose it

Prints ingredient percentages on the label.
Declares energy content, which most labels omit.

Why you might not

A treat, not a complete diet: feed as an extra, not the whole diet.
2 poor-graded ingredients make up about 31% of the recipe.
Only protein and fat declared; fibre, ash and moisture missing from the analysis.

View the source page

What the label tells us

The label lists 10 ingredients.
Uses generic terms (Chicken, Dehydrated Poultry Proteins): the specific animal source is not stated.
Lists no artificial colours or preservatives.
Prints quantities for 3 ingredients.

Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Estimated composition

veg24.7%

additive24.5%

meat18.9%

carb17.2%

oil14.7%

Typical analysis (as fed)

Protein: 12%
Fat: 5%
Carbohydrates: 66%

Energy: 324 kcal/100g

Additives & feeding info

No additives recorded yet.

Feeding guide

Weight of Dog | Amount of Treats: 1-5 kg 1 Piece; 5-10 kg 2-3 pieces; 10-25 kg 3-5 pieces; 25-50 kg 5-8 pieces; 50+ kg 8-10 pieces. Intended for occasional or supplementary feeding of adult dogs, use only as a snack.

Who is this food for?

Suits

Labelled by the manufacturer for adult dogs
Doesn't list fish, venison, pork, duck as ingredients

Consider something else if:

Your dog avoids chicken: the label lists chicken
Your dog avoids beef: the label lists beef fat
Your dog avoids turkey: the label lists dehydrated poultry proteins
Your dog avoids lamb: it is listed as an ingredient
Your dog avoids grain: the label lists cereals
You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (10)

#	As declared	Matched	Category	Tier	Declared %	Est. %
1	Wholegrain cereals and cereal products	Cereals	carb	poor	-	17.2
2	chicken & beef products and fats	Chicken	meat	medium	-	15.9
3	poultry meal 3%	Dehydrated Poultry Proteins	meat	medium	3	3.0
4	beef fat that may contain sheep	Beef Fat	oil	medium	-	14.7
5	natural flavours	Artificial flavourings	additive	poor	-	13.5
6	2% dried parsley	Parsley	veg	good	2	2.0
7	equivalent to 10.8% parsley	Parsley	veg	good	-	12.3
8	salt	Salt	additive	medium	-	11.0
9	0.65% dried carrot	Carrots	veg	good	0.65	0.7
10	equivalent to 5.6% carrot	Carrots	veg	good	-	9.8

Brand

Website: https://www.supercoat.com.au/

Trust and provenance

Recall history: No recalls recorded in our database
Label data last checked: 2026-09-18
Product page: www.purina.com.au

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	-0.1	9.191	-0.81
Meat share of dry matter	4.3%	0.096	+0.41
Carb share of dry matter	23.4%	-0.115	-2.69
Oil share of dry matter	22.5%	-0.092	-2.07
Vegetable share of dry matter	8.8%	-0.005	-0.05
Additive share of dry matter	34.1%	0.163	+5.56
Recipe graded poor	30.6%	-0.065	-1.99
Number of poor ingredients	2	-0.876	-1.75
Largest single poor ingredient	17.2%	0.060	+1.03
Undeclared quantities	94.3%	-0.106	-9.96
Low meat (under 10% of dry matter)	yes	-3.158	-3.16
Additive penalty	-30.30	0.222	-6.73
Processing multiplier	0.98	33.786	+33.11
Processing: Dry Baked	yes	-6.713	-6.71

Show all 40 components

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	-0.1	9.191	-0.81
Meat share of dry matter	4.3%	0.096	+0.41
Carb share of dry matter	23.4%	-0.115	-2.69
Oil share of dry matter	22.5%	-0.092	-2.07
Vegetable share of dry matter	8.8%	-0.005	-0.05
Additive share of dry matter	34.1%	0.163	+5.56
Supplement share of dry matter	0.0%	-0.012	+0.00
Other share of dry matter	0.0%	-0.375	+0.00
Unrecognised share of dry matter	0.0%	-0.027	+0.00
Recipe graded poor	30.6%	-0.065	-1.99
Poor-quality meat in recipe	0.0%	-0.179	+0.00
Number of poor ingredients	2	-0.876	-1.75
Largest single poor ingredient	17.2%	0.060	+1.03
Undeclared quantities	94.3%	-0.106	-9.96
Prints ingredient percentages	no	0.000	+0.00
Complete diet	no	2.294	+0.00
Frozen or chilled fresh	no	0.000	+0.00
High meat (30%+ of dry matter)	no	0.707	+0.00
Low meat (under 10% of dry matter)	yes	-3.158	-3.16
High carb and low meat	no	-1.180	+0.00
Meat share × printed percentages	0.0	0.000	+0.00
Meat share × fresh	0.0	0.000	+0.00
Fresh × high meat	0.0	11.084	+0.00
Additive penalty	-30.30	0.222	-6.73
Processing multiplier	0.98	33.786	+33.11
Processing: Raw	no	-0.054	+0.00
Processing: Fresh Chilled	no	-2.354	+0.00
Processing: Fresh Frozen	no	-2.354	+0.00
Processing: Fresh Refrigerated	no	0.000	+0.00
Processing: Fresh Shelf	no	-0.672	+0.00
Processing: Dry Freeze Dried	no	6.629	+0.00
Processing: Dry Air Dried	no	6.331	+0.00
Processing: Dry Cold Pressed	no	-6.713	+0.00
Processing: Dry Baked	yes	-6.713	-6.71
Processing: Dry Extruded	no	-6.713	+0.00
Processing: Dry Semi Moist	no	-6.174	+0.00
Processing: Dry Muesli	no	-10.146	+0.00
Processing: Wet Pate	no	-0.672	+0.00
Processing: Wet Chunks	no	-0.672	+0.00

Processing-type offset: +0.02
Subtotal: 35.1
Final score: 35/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

Item	Points
✓ Ingredient list on the label (mandatory)	10/10
✓ Printed percentages on the label (5.7% of the recipe mass) (voluntary)	1.1/20
✗ Analytical constituents declared (mandatory) - not on file	0/15
✗ Additives declared (mandatory) - not on file	0/10
✓ Energy value declared (voluntary)	5/5
✓ Complete/complementary designation (mandatory)	5/5
✓ Feeding guidance given (mandatory)	10/10
✓ Manufacturer identity and address (mandatory)	5/10
✓ Country of manufacture stated (voluntary)	10/10
✗ Batch and date labelling (mandatory) - not on file	0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

Claim	Type	Check	Substantiation
supporting healthy digestion and overall wellbeing (on page)	Functional	not checkable	Manufacturer assertion
offering antioxidants that contribute to vitality (on page)	Functional	not checkable	Manufacturer assertion
made with real chicken, carrot, and parsley (on pack)	Content	not checkable	Manufacturer assertion
Made with Real Ingredients (on pack)	Content	not checkable	Manufacturer assertion
Oven Baked (on pack)	Content	not checkable	Manufacturer assertion
No Artificial Flavours (on pack)	Free-from	not checkable	Manufacturer assertion
Natural Ingredients (on pack)	Content	not checkable	Manufacturer assertion
with no artificial flavors (on pack)	Free-from	not checkable	Manufacturer assertion