Is Petzyo Chick Magnet a good dog food?
We score it 77/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
We scored this food 77 out of 100. The overall quality of the ingredient list contributed +8.2 points. Ingredients without printed percentages reduced the score by -3.2, the meat content contributed +2.6, and being labelled nutritionally complete contributed +2.3.
30% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe77
- Nutritionallow100
- Transparency60
- Safety100
- Evidencemoderate100
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Why you might choose it
- Scores 77, in the top quarter of raw foods we track.
- Meat makes up an estimated 31% of the dry matter (53% as fed).
- Prints ingredient percentages on the label.
Why you might not
- Needs freezer space and defrosting before serving.
Estimated composition
Typical analysis (as fed)
- Protein
- 12%
- Fat
- 9%
- Fibre
- 1.30%
- Ash
- 2.30%
- Moisture
- 72%
Energy: 137 kcal/100g
Additives & feeding info
Nutritional additives
Calcium; Phosphorus; Potassium; Sodium Chloride; Magnesium; Iron; Copper; Zinc; Manganese; Iodine; Selenium; Vitamin A; Vitamin D3; Vitamin E; Vitamin B1; Vitamin B2; Vitamin B3; Vitamin B5; Vitamin B6; Vitamin B9; Vitamin B12; Vitamin C; Choline
Reviews
Trustpilot: 4.7/5 · 30 reviews
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists salmon
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (19)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | 23.33% Meat | Chicken | meat | medium | 23.33 | 23.3 |
| 2 | 23.33% Crushed Bone and Cartilage | Cartilage | supplement | good | 23.33 | 23.3 |
| 3 | 23.33% Liver and Heart | Heart | meat | good | 23.33 | 23.3 |
| 4 | Sweet Potato | Sweet Potatoes | carb | good | - | 2.4 |
| 5 | Carrots | Carrots | veg | good | - | 2.4 |
| 6 | Celery | Celery Seeds | veg | good | - | 2.3 |
| 7 | Whole Chicken Eggs | Chicken | meat | medium | - | 2.2 |
| 8 | Tasmanian Salmon | Salmon | meat | good | - | 2.1 |
| 9 | Goats Whey | Goat | meat | good | - | 2.1 |
| 10 | Shredded Coconut | Coconut | veg | good | - | 2.0 |
| 11 | Strawberries | Strawberries | veg | good | - | 1.9 |
| 12 | Essential Vitamins and Minerals | Vitamins and minerals | supplement | medium | - | 1.8 |
| 13 | Blueberries | Blueberries | veg | good | - | 1.8 |
| 14 | Canola Oil | Rapeseed oil | oil | good | - | 1.7 |
| 15 | Turmeric | Turmeric | veg | good | - | 1.6 |
| 16 | Sea Salt | Salt | additive | medium | - | 1.5 |
| 17 | Chia Seeds | Chia Seeds | veg | good | - | 1.5 |
| 18 | Fresh Oregano | Oregano | veg | good | - | 1.4 |
| 19 | Kelp. | Kelp | veg | good | - | 1.3 |
Brand
- Website
- https://petzyo.com.au/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-17
- Scored with
- Model v3 (methodology)
- Product page
- petzyo.com.au
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.18 |
| Meat share of dry matter | 27.6% | 0.096 | +2.65 |
| Carb share of dry matter | 1.3% | -0.115 | -0.15 |
| Oil share of dry matter | 3.5% | -0.092 | -0.32 |
| Vegetable share of dry matter | 12.0% | -0.005 | -0.06 |
| Additive share of dry matter | 2.9% | 0.163 | +0.47 |
| Supplement share of dry matter | 48.9% | -0.012 | -0.60 |
| Undeclared quantities | 30.0% | -0.106 | -3.17 |
| Complete diet | yes | 2.294 | +2.29 |
| Additive penalty | -1.87 | 0.222 | -0.41 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.18 |
| Meat share of dry matter | 27.6% | 0.096 | +2.65 |
| Carb share of dry matter | 1.3% | -0.115 | -0.15 |
| Oil share of dry matter | 3.5% | -0.092 | -0.32 |
| Vegetable share of dry matter | 12.0% | -0.005 | -0.06 |
| Additive share of dry matter | 2.9% | 0.163 | +0.47 |
| Supplement share of dry matter | 48.9% | -0.012 | -0.60 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 30.0% | -0.106 | -3.17 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -1.87 | 0.222 | -0.41 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 76.8
- Final score
- 77/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 12 | 39 (band 18 to 40%) | 100 |
| Fat | 9 | 29.2 (band 5.5 to 20%) | 100 |
| Fibre | 1.3 | 4.2 (band 0.5 to 5%) | 100 |
| Energy (kcal/100g) | 137 | 444.8 | 100 |
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 69.2% from the food type.
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (70% of the recipe mass) (voluntary) | 14/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.
Consistent with the label
- "Packed with Protein" — supported by the declared high protein data.
11 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Aussie made and owned (on page) | provenance | not checkable | Manufacturer assertion |
| AAFCO & PFIAA complete & balanced (on page) | Nutrient | not checkable | Manufacturer assertion |
| Easily Digestible (on page) | Functional | not checkable | Manufacturer assertion |
| supports bone and teeth health, muscle function, and energy metabolism in dogs (on page) | Functional | not checkable | Manufacturer assertion |
| supports heart health, brain function, and joint health (on page) | Functional | not checkable | Manufacturer assertion |
| Packed with Nutrients (on page) | High/low level | not checkable | Manufacturer assertion |
| Lean Protein Source (on page) | High/low level | not checkable | Manufacturer assertion |
| 100% human-grade, fresh ingredients (on page) | Content | not checkable | Manufacturer assertion |
| Rich in Amino Acids (on page) | High/low level | not checkable | Manufacturer assertion |
| supports skin and coat health, digestion, and immune function in dogs (on page) | Functional | not checkable | Manufacturer assertion |
| reduces plaque and tartar in dogs (on page) | Functional | not checkable | Manufacturer assertion |
| Packed with Protein (on page) | High/low level | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Other products from Petzyo
Alternatives to Chick Magnet
Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
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