Petzyo Chick Magnet

Raw · completeHigh meatClear label

Chick Magnet
Good
our rating

Our verdict

Is Petzyo Chick Magnet a good dog food?

We score it 77/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

30% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Scores 77, in the top quarter of raw foods we track.
  • Meat makes up an estimated 31% of the dry matter (53% as fed).
  • Prints ingredient percentages on the label.

Why you might not

  • Needs freezer space and defrosting before serving.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids fish: the label lists salmon
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Ingredients (19)30% of the recipe is estimated

Estimated composition

  • meat 53.1%
  • supplement 25.2%
  • veg 16.1%
  • carb 2.4%
  • oil 1.7%
  • mineral 1.5%
#As declaredMatchedLabel readingDeclared %Est. %
123.33% MeatChickenmeat · medium23.3323.3
223.33% Crushed Bone and CartilageCartilagesupplement · good23.3323.3
323.33% Liver and HeartHeartmeat · good23.3323.3
4Sweet PotatoSweet Potatoescarb · good-2.4
5CarrotsCarrotsveg · good-2.4
6CeleryCelery Seedsveg · good-2.3
7Whole Chicken EggsChickenmeat · medium-2.2
8Tasmanian SalmonSalmonmeat · good-2.1
9Goats WheyGoatmeat · good-2.1
10Shredded CoconutCoconutveg · good-2.0
11StrawberriesStrawberriesveg · good-1.9
12Essential Vitamins and MineralsVitamins and mineralssupplement · medium-1.8
13BlueberriesBlueberriesveg · good-1.8
14Canola OilRapeseed oiloil · good-1.7
15TurmericTurmericveg · good-1.6
16Sea SaltSea Saltmineral · medium-1.5
17Chia SeedsChia Seedsveg · good-1.5
18Fresh OreganoOreganoveg · good-1.4
19Kelp.Kelpveg · good-1.3
  1. 1. 23.33% Meat23.33% declared23.3% estimated
    Chicken · meat · medium
  2. 2. 23.33% Crushed Bone and Cartilage23.33% declared23.3% estimated
    Cartilage · supplement · good
  3. 3. 23.33% Liver and Heart23.33% declared23.3% estimated
    Heart · meat · good
  4. 4. Sweet Potato2.4% estimated
    Sweet Potatoes · carb · good
  5. 5. Carrots2.4% estimated
    Carrots · veg · good
  6. 6. Celery2.3% estimated
    Celery Seeds · veg · good
  7. 7. Whole Chicken Eggs2.2% estimated
    Chicken · meat · medium
  8. 8. Tasmanian Salmon2.1% estimated
    Salmon · meat · good
  9. 9. Goats Whey2.1% estimated
    Goat · meat · good
  10. 10. Shredded Coconut2.0% estimated
    Coconut · veg · good
  11. 11. Strawberries1.9% estimated
    Strawberries · veg · good
  12. 12. Essential Vitamins and Minerals1.8% estimated
    Vitamins and minerals · supplement · medium
  13. 13. Blueberries1.8% estimated
    Blueberries · veg · good
  14. 14. Canola Oil1.7% estimated
    Rapeseed oil · oil · good
  15. 15. Turmeric1.6% estimated
    Turmeric · veg · good
  16. 16. Sea Salt1.5% estimated
    Sea Salt · mineral · medium
  17. 17. Chia Seeds1.5% estimated
    Chia Seeds · veg · good
  18. 18. Fresh Oregano1.4% estimated
    Oregano · veg · good
  19. 19. Kelp.1.3% estimated
    Kelp · veg · good

Nutrition and feedingProtein 12% · Fat 9%

Declared analysis (as fed)

NutrientAs fed
Protein12%
Fat9%
Fibre1.30%
Ash2.30%
Moisture72%

Energy: 137 kcal/100g

Additives & feeding info

Additives declared on the label

Nutritional additives

Calcium; Phosphorus; Potassium; Sodium Chloride; Magnesium; Iron; Copper; Zinc; Manganese; Iodine; Selenium; Vitamin A; Vitamin D3; Vitamin E; Vitamin B1; Vitamin B2; Vitamin B3; Vitamin B5; Vitamin B6; Vitamin B9; Vitamin B12; Vitamin C; Choline

Trust and sourceNo recalls recorded in our database · checked 2026-09-17

Brand and contact: Petzyo

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-17
Scored with
Model v3 (methodology)
Product page
petzyo.com.au

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

External platform ratings are not scores for this individual recipe.

Trustpilot: 4.7/5 · 30 reviews

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

We scored this food 77 out of 100. The overall quality of the ingredient list contributed +8.2 points. Ingredients without printed percentages reduced the score by -3.2, the meat content contributed +2.6, and being labelled nutritionally complete contributed +2.3.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.99.191+8.17
Meat share of dry matter27.5%0.096+2.64
Carb share of dry matter1.3%-0.115-0.15
Oil share of dry matter3.5%-0.092-0.32
Vegetable share of dry matter12.0%-0.005-0.06
Supplement share of dry matter48.8%-0.012-0.60
Undeclared quantities30.0%-0.106-3.17
Complete dietyes2.294+2.29
Additive penalty-0.030.222-0.01
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.99.191+8.17
Meat share of dry matter27.5%0.096+2.64
Carb share of dry matter1.3%-0.115-0.15
Oil share of dry matter3.5%-0.092-0.32
Vegetable share of dry matter12.0%-0.005-0.06
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter48.8%-0.012-0.60
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities30.0%-0.106-3.17
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-0.030.222-0.01
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
-1.74
Additives declared on label
+1 transparency bonus
Subtotal
76.8
Final score
77/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.

NutrientAs fed (label)Dry matter (scored)Score
Protein1239 (band 20.016233766233768 to 40%)100
Fat929.2 (band 6.116071428571429 to 20%)100
Fibre1.34.2 (band 0.5 to 5%)100
Energy (kcal/100g)137444.8100

Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 69.2% from the food type.

Declared fortification: 23 nutritional additives on the label
  • Calcium
  • Phosphorus
  • Potassium
  • Sodium Chloride
  • Magnesium
  • Iron
  • Copper
  • Zinc
  • Manganese
  • Iodine
  • Selenium
  • Vitamin A
  • Vitamin D3
  • Vitamin E
  • Vitamin B1
  • Vitamin B2
  • Vitamin B3
  • Vitamin B5
  • Vitamin B6
  • Vitamin B9
  • Vitamin B12
  • Vitamin C
  • Choline

Low confidence: partial analysis or moisture estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (70% of the recipe mass) (voluntary)14/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)5/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "Packed with Protein" — supported by the declared high protein data.

11 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
Aussie made and owned (on page)provenancenot checkableManufacturer assertion
AAFCO & PFIAA complete & balanced (on page)Nutrientnot checkableManufacturer assertion
Easily Digestible (on page)Functionalnot checkableManufacturer assertion
supports bone and teeth health, muscle function, and energy metabolism in dogs (on page)Functionalnot checkableManufacturer assertion
supports heart health, brain function, and joint health (on page)Functionalnot checkableManufacturer assertion
Packed with Nutrients (on page)High/low levelnot checkableManufacturer assertion
Lean Protein Source (on page)High/low levelnot checkableManufacturer assertion
100% human-grade, fresh ingredients (on page)Contentnot checkableManufacturer assertion
Rich in Amino Acids (on page)High/low levelnot checkableManufacturer assertion
supports skin and coat health, digestion, and immune function in dogs (on page)Functionalnot checkableManufacturer assertion
reduces plaque and tartar in dogs (on page)Functionalnot checkableManufacturer assertion
Packed with Protein (on page)High/low levelconsistentManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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