Feed For Thought Insect Protein Dog Food: Novel Protein Diet
Dry Extruded · complete

Our verdict
Is Feed For Thought Insect Protein Dog Food: Novel Protein Diet a good dog food?
We score it 42/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Single named protein: insect
- Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids grain: the label lists sorghum
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (8)100% of the recipe is estimated
Estimated composition
- supplement 32.0%
- carb 29.0%
- meat 16.0%
- veg 13.0%
- additive 10.0%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Black soldier fly larvae | Hermetia Illucens Larvae | meat · good | - | 16.0 |
| 2 | Wholegrain sorghum | Sorghum | carb · medium | - | 15.0 |
| 3 | Rolled oats | Oats | carb · medium | - | 14.0 |
| 4 | Peas | Peas | veg · good | - | 13.0 |
| 5 | Yeast | Yeast | supplement · good | - | 12.0 |
| 6 | Omega 3 and 6 poly-unsaturated fatty acids | Omega-3 Supplement | supplement · good | - | 11.0 |
| 7 | Natural flavours (non-meat) | Artificial flavourings | additive · poor | - | 10.0 |
| 8 | Essential vitamins and minerals | Vitamins and minerals | supplement · medium | - | 9.0 |
- 1. Black soldier fly larvae16.0% estimated
- 2. Wholegrain sorghum15.0% estimated
- 3. Rolled oats14.0% estimated
- 4. Peas13.0% estimated
- 5. Yeast12.0% estimated
- 6. Omega 3 and 6 poly-unsaturated fatty acids11.0% estimated
- 7. Natural flavours (non-meat)10.0% estimated
- 8. Essential vitamins and minerals9.0% estimated
Nutrition and feedingProtein 30%
Declared analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 30% |
Energy: 390 kcal/100g
Additives & feeding info
Feeding and storage
Feeding guide
2–5 kg: 40–80 g/day; 6–10 kg: 95–140 g/day; 10–20 kg: 140–230 g/day; 20–30 kg: 230–315 g/day; 30–40 kg: 315–390 g/day; 40+ kg: 390 g + 70 g per additional kg. Transition over 7–10 days.
No additives recorded yet.
Trust and sourceNo recalls recorded in our database · checked 2026-09-18
Brand and contact: Feed For Thought
- [email protected]
- Phone
- +61 466 974 463
- Contact page
- feedforthought.com.au
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-18
- Scored with
- Model v3 (methodology)
- Product page
- feedforthought.com.au
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 4.6/5 · 80 reviews
72 reviews on this product · 4.7/5
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves a final score of 42 out of 100 based on several key factors. The overall quality of the ingredient list added +4.4 points. However, ingredients without printed percentages reduced the score by -10.6. Additionally, the processing format deducted -6.7 and the carbohydrate content contributed -4.2.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.37 |
| Carb share of dry matter | 36.3% | -0.115 | -4.17 |
| Vegetable share of dry matter | 2.8% | -0.005 | -0.01 |
| Additive share of dry matter | 12.8% | 0.163 | +2.08 |
| Supplement share of dry matter | 41.8% | -0.012 | -0.51 |
| Recipe graded poor | 10.0% | -0.065 | -0.65 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 10.0% | 0.060 | +0.60 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -12.50 | 0.222 | -2.77 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.37 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 36.3% | -0.115 | -4.17 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 2.8% | -0.005 | -0.01 |
| Additive share of dry matter | 12.8% | 0.163 | +2.08 |
| Supplement share of dry matter | 41.8% | -0.012 | -0.51 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 10.0% | -0.065 | -0.65 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 10.0% | 0.060 | +0.60 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -12.50 | 0.222 | -2.77 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Subtotal
- 41.7
- Final score
- 42/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 30 | 33.1 (band 19.39226519337017 to 40%) | 100 |
| Energy (kcal/100g) | 390 | 430.9 | 100 |
Scored over 2 declared nutrients (combined weight 35); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
No nutritional additives section declared on the label.
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 2 checkable claims: 2 consistent, 0 contradicted.
Consistent with the label
- "Free from chicken, beef, lamb, pork, dairy, soy" — supported by the declared chicken data.
- "Complete micronutrient profile to meet AAFCO standards for adult maintenance" — supported by the declared complete and balanced data.
10 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Complete protein source that's genuinely novel (on page) | Content | not checkable | Manufacturer assertion |
| Helps with food-related itching (on page) | Functional | not checkable | Manufacturer assertion |
| Gentle on sensitive stomachs (on page) | Functional | not checkable | Manufacturer assertion |
| Produces firmer stools (on page) | Functional | not checkable | Manufacturer assertion |
| Promotes gut health (on page) | Functional | not checkable | Manufacturer assertion |
| with 30% protein, all sustainably sourced (on page) | Nutrient | not checkable | Manufacturer assertion |
| Omega 3 & 6 poly-unsaturated fatty acids for healthy skin, a shiny coat, and reduced inflammation (on page) | Functional | not checkable | Manufacturer assertion |
| Chitin acts as a prebiotic, feeding beneficial gut bacteria (on page) | Functional | not checkable | Manufacturer assertion |
| Lauric acid with well-documented antimicrobial and immune-supporting properties (on page) | Functional | not checkable | Manufacturer assertion |
| Contains all essential amino acids (on page) | Nutrient | not checkable | Manufacturer assertion |
| Free from chicken, beef, lamb, pork, dairy, soy (on page) | Free-from | consistent | Manufacturer assertion |
| Complete micronutrient profile to meet AAFCO standards for adult maintenance (on page) | Content | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Insect Protein Dog Food: Novel Protein Diet
Similar on ingredients, protein, format or nutrition, using the same stored data.
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