Is MFA Grain Free Ultra Pro a good dog food?
We score it 49/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves an overall rating of 49 out of 100. The inclusion of ingredients without printed percentages contributed -10.6 points, and the processing format adjusted the score by -6.7. Conversely, the overall quality of the ingredient list added +6.1 points, while being labelled nutritionally complete contributed +2.3 points to the final evaluation.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe49
- Nutritionalmedium100
- Transparency60
- Safety100
- Evidencemoderate100
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Why you might choose it
- Doesn't list grain ingredients.
- Declares energy content, which most labels omit.
- Nutritionally complete: formulated to be fed as the whole diet.
Why you might not
- 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.
Estimated composition
Typical analysis (as fed)
- Protein
- 42.61%
- Fat
- 22.53%
- Fibre
- 2.72%
- Ash
- 8.14%
- Moisture
- 7.51%
- Carbohydrates
- 19.20%
- Omega-3 fatty acids
- 0.42%
- Omega-6 fatty acids
- 2.48%
- Calcium
- 2.29%
- Phosphorus
- 1.51%
- Sodium
- 0.35%
Energy: 389 kcal/100g
Additives & feeding info
Nutritional additives
Zinc Methionine Complex; Vitamin E Supplement (181 IU/kg); Iron Amino Acid Complex; Manganese Amino Acid Complex; L-Carnitine (99 mg/kg); Selenium Yeast; Copper Sulfate; Niacin Supplement (78 mg/kg); Vitamin B12 Supplement (0.09 mg/kg); Vitamin A Supplement (14240 IU/kg); D-Calcium Pantothenate (23 mg/kg); Thiamine Mononitrate (9.80 mg/kg); Biotin (0.23 mg/kg); Riboflavin Supplement (6.7 mg/kg); Calcium Iodate; Pyridoxine Hydrochloride (4.00 mg/kg); Vitamin D3 Supplement (1032 IU/kg); Folic Acid (1.15 mg/kg)
Technological additives
Mixed Tocopherols (preservative); Silicon Dioxide; Mono and Diglycerides of Fatty Acids; Tetrasodium Pyrophosphate; Rosemary Extract
Feeding guide
Adult Dogs: 5 lbs ½ cup, 10 lbs ⅞ cup, 15 lbs 1 ⅛ cup, 20 lbs 1 ½ cup, 30 lbs 2 cups, 40 lbs 2 ½ cups, 60 lbs 3 ¼ cups, 80 lbs 4 cups, 100 lbs 4 ¾ cups; increase by ½ cup per 20 lbs over 100 lbs. Puppies: start nibbling moistened food at 3–4 weeks, feed up to 4 times daily. Pregnancy/nursing may require up to 4× recommended intake.
Reviews
Trustpilot: 4.1/5 · 132 reviews
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list turkey, lamb, venison, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists dried chicken protein
- Your dog avoids beef: the label lists beef
- Your dog avoids fish: the label lists fish meal
- Your dog avoids pork: the label lists dehydrated pork protein
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (52)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Chicken Meal | Dried chicken protein | meat | good | - | 2.5 |
| 2 | Beef Meal | Beef | meat | medium | - | 2.5 |
| 3 | Chicken Fat (preserved with mixed Tocopherols) | Chicken Oil and Fat | oil | medium | - | 2.5 |
| 4 | Peas | Peas | veg | medium | - | 2.5 |
| 5 | Blood Meal Conventionally Dried | Blood Meal | meat | poor | - | 2.4 |
| 6 | Yeast Culture | Yeast | supplement | good | - | 2.4 |
| 7 | Pork Meal | Dehydrated Pork Protein | meat | good | - | 2.4 |
| 8 | Dehydrated Alfalfa Meal | Alfalfa Meal | fibre | medium | - | 2.4 |
| 9 | Sweet Potato | Sweet Potatoes | carb | good | - | 2.4 |
| 10 | Menhaden Fish Meal (source of DHA-Docosahexaenoic Acid) | Fish Meal | meat | medium | - | 2.3 |
| 11 | Natural Flavor | Flavor | additive | poor | - | 2.3 |
| 12 | Potassium Chloride | Potassium Chloride | supplement | medium | - | 2.3 |
| 13 | Carrot Powder | Carrots | veg | good | - | 2.3 |
| 14 | Tomato Pomace | Tomato Pomace | fibre | medium | - | 2.2 |
| 15 | Salt | Salt | additive | medium | - | 2.2 |
| 16 | Organic Dried Seaweed Meal | Seaweed Meal | supplement | medium | - | 2.2 |
| 17 | Taurine | Taurine | supplement | good | - | 2.2 |
| 18 | Choline Chloride | Choline | supplement | good | - | 2.1 |
| 19 | Calcium Stearate | Calcium Carbonate | supplement | medium | - | 2.1 |
| 20 | Zinc Methionine Complex | Methionine | supplement | good | - | 2.1 |
| 21 | Vitamin E Supplement | Vitamin E | supplement | good | - | 2.1 |
| 22 | DL-Methionine | Methionine | supplement | good | - | 2.0 |
| 23 | Iron Amino Acid Complex | Iron | mineral | good | - | 2.0 |
| 24 | Hydrolyzed Yeast | Yeast | supplement | good | - | 2.0 |
| 25 | Manganese Amino Acid Complex | Manganese | supplement | good | - | 2.0 |
| 26 | Silicon Dioxide | Silica | mineral | medium | - | 1.9 |
| 27 | L-Carnitine | L-Carnitine | supplement | medium | - | 1.9 |
| 28 | Selenium Yeast | Selenium | mineral | good | - | 1.9 |
| 29 | Brewers Dried Yeast | Yeast | supplement | good | - | 1.9 |
| 30 | Copper Sulfate | Copper sulphate | supplement | good | - | 1.8 |
| 31 | Niacin Supplement | Niacin | supplement | good | - | 1.8 |
| 32 | Vitamin B12 Supplement | Vitamin B12 | supplement | good | - | 1.8 |
| 33 | Vitamin A Supplement | Vitamin A | supplement | good | - | 1.8 |
| 34 | D-Calcium Pantothenate | Calcium pantothenate | supplement | good | - | 1.7 |
| 35 | Mono and Diglycerides of Fatty Acids | Mono And Diglycerides | additive | poor | - | 1.7 |
| 36 | Thiamine Mononitrate | Thiamine mononitrate | supplement | good | - | 1.7 |
| 37 | Biotin | Biotin | supplement | good | - | 1.7 |
| 38 | Yucca Schidigera Extract | Yucca Schidigera | supplement | good | - | 1.6 |
| 39 | Calcium Carbonate | Calcium Carbonate | supplement | medium | - | 1.6 |
| 40 | Riboflavin Supplement | Riboflavin | supplement | good | - | 1.6 |
| 41 | Calcium Iodate | Calcium iodate | supplement | medium | - | 1.6 |
| 42 | Pyridoxine Hydrochloride | Pyridoxine hydrochloride | supplement | good | - | 1.5 |
| 43 | Vitamin D3 Supplement | Vitamin D3 supplement | supplement | good | - | 1.5 |
| 44 | Tetrasodium Pyrophosphate | unmatched | - | - | - | 1.5 |
| 45 | Rosemary Extract | Rosemary | veg | good | - | 1.5 |
| 46 | Green Tea Extract | Green Tea | veg | good | - | 1.4 |
| 47 | Spearmint Extract | Spearmint | veg | good | - | 1.4 |
| 48 | Inulin | Inulin | fibre | good | - | 1.4 |
| 49 | Lecithin | Lecithin | supplement | good | - | 1.4 |
| 50 | Folic Acid | Folic acid | supplement | good | - | 1.3 |
| 51 | Dried Bacillus coagulans Fermentation Product | Dried Bacillus coagulans fermentation product | supplement | good | - | 1.3 |
| 52 | Dried Bacillus subtilis Fermentation Product | Bacillus Subtilis | supplement | good | - | 1.3 |
Brand
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-13
- Scored with
- Model v3 (methodology)
- Product page
- victorpetfood.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.08 |
| Carb share of dry matter | 0.7% | -0.115 | -0.08 |
| Oil share of dry matter | 2.9% | -0.092 | -0.27 |
| Vegetable share of dry matter | 3.6% | -0.005 | -0.02 |
| Additive share of dry matter | 6.6% | 0.163 | +1.08 |
| Supplement share of dry matter | 59.0% | -0.012 | -0.72 |
| Unrecognised share of dry matter | 0.9% | -0.027 | -0.02 |
| Recipe graded poor | 6.5% | -0.065 | -0.42 |
| Poor-quality meat in recipe | 2.4% | -0.179 | -0.44 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 2.4% | 0.060 | +0.15 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -7.51 | 0.222 | -1.67 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.08 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.7% | -0.115 | -0.08 |
| Oil share of dry matter | 2.9% | -0.092 | -0.27 |
| Vegetable share of dry matter | 3.6% | -0.005 | -0.02 |
| Additive share of dry matter | 6.6% | 0.163 | +1.08 |
| Supplement share of dry matter | 59.0% | -0.012 | -0.72 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.9% | -0.027 | -0.02 |
| Recipe graded poor | 6.5% | -0.065 | -0.42 |
| Poor-quality meat in recipe | 2.4% | -0.179 | -0.44 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 2.4% | 0.060 | +0.15 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -7.51 | 0.222 | -1.67 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 48.9
- Final score
- 49/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 42.61 | 46.1 (band 18 to 40%) | 100 |
| Fat | 22.53 | 24.4 (band 5.5 to 20%) | 100 |
| Fibre | 2.72 | 2.9 (band 0.5 to 5%) | 100 |
| Calcium | 2.29 | 2.5 (band 0.5 to 2.5%) | 100 |
| Phosphorus | 1.51 | 1.6 (band 0.4 to 1.6%) | 98 |
| Calcium:phosphorus ratio | 1.5 | 1.5 (band 1 to 2%) | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 389 | 420.6 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 2 checkable claims: 2 consistent, 0 contradicted.
Consistent with the label
- "Grain Free for dogs with allergies or sensitivity to grain" — supported by the declared grain-free data.
- "Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages, except for growth of large size dogs (70 lb. or more as an adult)" — supported by the declared complete and balanced data.
6 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Grain Free for dogs with allergies or sensitivity to grain (on page) | Free-from | consistent | Manufacturer assertion |
| Nutrient-dense recipe made with premium-quality beef, chicken, pork and fish meals (on page) | Content | not checkable | Manufacturer assertion |
| Provides sustained energy for sporting dogs and dogs with high physical demands (on page) | Functional | not checkable | Manufacturer assertion |
| Created with our proven VPRO Blend of ingredients – an exclusive mix to promote superior digestibility, immune system function, and healthy skin and coat (on page) | Functional | not checkable | Manufacturer assertion |
| Fortified with vitamins, minerals, essential fatty acids, protein and amino acids (on page) | Content | not checkable | Manufacturer assertion |
| Our highest-protein, lowest carb grain free formula (on page) | High/low level | not checkable | Manufacturer assertion |
| Contains a source of live (viable), naturally occurring microorganisms (on pack) | Content | not checkable | Manufacturer assertion |
| Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages, except for growth of large size dogs (70 lb. or more as an adult) (on page) | Content | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Other products from MFA
Alternatives to Grain Free Ultra Pro
Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
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